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~person:"Park, Young-Hoon"
~subject:"Innovation"
~subject:"Theory"
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Understanding consumer preferences for complex products : a web-based method
Park, Young-Hoon
;
Ding, Min
;
Rao, Vithala R.
- In:
MSI reports : working paper series
(
2007
)
1
,
pp. 73-86
Persistent link: https://www.econbiz.de/10003605795
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