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~person:"Plewa, Carolin"
~subject:"Football"
~subject:"Konsumentenverhalten"
~subject:"United States"
~type_genre:"Aufsatz in Zeitschrift"
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Football
Konsumentenverhalten
United States
Corporate Social Responsibility
3
Corporate reputation
3
Corporate social responsibility
3
Firmenimage
3
Consumer behaviour
2
Sponsoring
2
Sponsorship
2
Sport
2
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CSR image
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Faktorenanalyse
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Aufsatz in Zeitschrift
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Plewa, Carolin
Melewar, T. C.
10
Foroudi, Pantea
7
Swoboda, Bernhard
6
Han, Heesup
5
Rodríguez del Bosque, Ignacio A.
5
Pollock, Timothy G.
4
Bang, Nguyen
3
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Durand, Rodolphe
3
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2
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2
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2
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2
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2
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2
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2
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2
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2
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2
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2
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2
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European journal of marketing : EJM
1
Journal of business ethics : JOBE
1
Psychology & marketing
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ECONIS (ZBW)
3
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1
Which sport sponsorships most impact sponsor CSR image?
Plewa, Carolin
;
Carrillat, François A.
;
Mazodier, Marc
; …
- In:
European journal of marketing : EJM
50
(
2016
)
5/6
,
pp. 796-815
Persistent link: https://www.econbiz.de/10011529666
Saved in:
2
The impact of corporate volunteering on CSR image : a consumer perspective
Plewa, Carolin
;
Conduit, Jodie
;
Quester, Pascale G.
; …
- In:
Journal of business ethics : JOBE
127
(
2015
)
3
,
pp. 643-659
Persistent link: https://www.econbiz.de/10010503918
Saved in:
3
Determinants of community-based sponsorship impact on self-congruity
Quester, Pascale
;
Plewa, Carolin
;
Palmer, Karen
; …
- In:
Psychology & marketing
30
(
2013
)
11
,
pp. 996-1007
Persistent link: https://www.econbiz.de/10010206831
Saved in:
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