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~person:"Qiuzhen, Wang"
~subject:"Cognition"
~subject:"Decision"
~subject:"Visuelle Wahrnehmung"
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Cognition
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Visuelle Wahrnehmung
Consumer behaviour
3
Konsumentenverhalten
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Visual perception
3
Brand image
2
E-commerce
2
Electronic Commerce
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Eye tracking
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Markenimage
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Background complexity
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China
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attitude towards online shopping websites
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Qiuzhen, Wang
Ronft, Steffen
5
Breuer, Christoph
4
Gerstenblüth, Mariana
4
Grebitus, Carola
4
Harris, Jeffrey E.
4
Rumpf, Christopher
4
Schröer, Carsten
4
Triunfo, Patricia
4
Wedel, Michel
4
Chen, Yasheng
3
Dahl, Darren W.
3
Dinkel, Michael
3
Hoeffler, Steve
3
Jermias, Johnny
3
Jong, Martijn G. de
3
Meißner, Martin
3
Nayga, Rodolfo M.
3
Otterbring, Tobias
3
Panggabean, Tota
3
Toubia, Olivier
3
Turow, Joseph
3
Van Loo, Ellen J.
3
Yang, Cathy L.
3
Zhao, Min
3
Zuschke, Nick
3
Adaval, Rashmi
2
Behe, Bridget K.
2
Bigné Alcañiz, J. Enrique
2
Boatwright, Peter
2
Boerman, Sophie C.
2
Boronczyk, Felix
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Bradlow, Eric T.
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Brager, Laura
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Burke, Raymond R.
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Cauberghe, Veroline
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Cowen-Elstner, Christine
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ECONIS (ZBW)
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Effects of background complexity on consumer visual processing : an eye-tracking study
Qiuzhen, Wang
;
Ma, Da
;
Chen, Hanyue
;
Ye, Xuhong
;
Xu, Qing
- In:
Journal of business research : JBR
111
(
2020
),
pp. 270-280
Persistent link: https://www.econbiz.de/10012237811
Saved in:
2
Does a big Duchenne smile really matter on e-commerce websites? : an eye-tracking study in China
Qiuzhen, Wang
;
Xu, Zhengmin
;
Cui, Xiling
;
Wang, Lei
; …
- In:
Electronic commerce research
17
(
2017
)
4
,
pp. 609-626
Persistent link: https://www.econbiz.de/10011744339
Saved in:
3
The effect of human image in B2C website design : an eye-tracking study
Qiuzhen, Wang
;
Yang, Yi
;
Wang, Qi
;
Ma, Quingguo
- In:
Enterprise information systems
8
(
2014
)
5
,
pp. 582-605
Persistent link: https://www.econbiz.de/10010389716
Saved in:
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