//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Ramaswamy, Venkatram"
~subject:"Beziehungsmarketing"
~subject:"Interactive media"
~type:"article"
~type_genre:"Article in journal"
~type_genre:"Kongressschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Interactive media"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
Interactive media
Betriebliche Wertschöpfung
2
Customer integration
2
Interaktive Medien
2
Kundenintegration
2
Relationship marketing
2
Value creation
2
Co-creation
1
Digital platform
1
Digitale Plattform
1
Digitalisierung
1
Digitization
1
E-commerce
1
Electronic Commerce
1
Information technology
1
Informationstechnik
1
Interactional creation
1
Interactions
1
Interactive platforms
1
Social Web
1
Social web
1
Technischer Fortschritt
1
Technological change
1
creating value through interactions
1
digitalized interactive platforms
1
offerings
1
value co-creation
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
Type of publication (narrower categories)
All
Article in journal
Kongressschrift
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Ramaswamy, Venkatram
Cauberghe, Verolien
4
Bellman, Steven
3
Chiagouris, Larry
3
Pelsmacker, Patrick de
3
Clement, Michel
2
Coffey, Amy Jo
2
Jiang, Zhenhui
2
Kirk, Colleen P.
2
Lala, Vishal
2
Levy, Shalom
2
Noort, Guda van
2
Ozcan, Kerimcan
2
Sharma, Ravi S.
2
Varan, Duane
2
Voorveld, Hilde
2
Adibi, Sasan
1
Ahmed, Rizwan Raheem
1
Ahn, Taesoo
1
Al-Barakati, Abdullah
1
Albrecht, Carmen-Maria
1
Alvandi, Mohsen
1
Amirkhanpour, Monaliz
1
Antheunis, Marjolijn L.
1
Arghashi, Vahideh
1
Arora, Taanika
1
Arroyo-Cañada, Francisco-Javier
1
Asdemir, Kursad
1
Aslam, Faheem
1
Awan, Tahir Mumtaz
1
Azar, Salim L.
1
Baldus, Andrea
1
Bandyopadhyay, Subhajyoti
1
Baresova, Petra
1
Baron, Shawn D.
1
Beatty, Susan F.
1
Becker, Jan U.
1
Benbasat, Izak
1
Berry, Leonard L.
1
Bharadwahj, Neeraj
1
more ...
less ...
Published in...
All
Journal of business research : JBR
1
Journal of marketing
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
What is co-creation? : an interactional creation framework and its implications for value creation
Ramaswamy, Venkatram
;
Ozcan, Kerimcan
- In:
Journal of business research : JBR
84
(
2018
),
pp. 196-205
Persistent link: https://www.econbiz.de/10011802900
Saved in:
2
Offerings as digitalized interactive platforms : a conceptual framework and implications
Ramaswamy, Venkatram
;
Ozcan, Kerimcan
- In:
Journal of marketing
82
(
2018
)
4
,
pp. 19-31
Persistent link: https://www.econbiz.de/10011880516
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->