//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Romaniuk, Jenni"
~subject:"Internet marketing"
~subject:"Marketing"
~subject:"Theory"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: "European journal of marketing : EJM"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Internet marketing
Marketing
Theory
Theorie
3
Advertising effects
2
Agent-based modeling
2
Agent-based modelling
2
Agentenbasierte Modellierung
2
Consumer behaviour
2
Fernsehen
2
Fernsehprogramm
2
Fernsehwerbung
2
Konsumentenverhalten
2
Television
2
Television advertising
2
Television programme
2
Viral marketing
2
Virales Marketing
2
Werbewirkung
2
Word of mouth
2
ABM
1
Advertising
1
Advertising planning
1
Beschaffung
1
Category purchase metrics
1
Diffusion
1
Duplication of viewing
1
Innovation diffusion
1
Innovationsdiffusion
1
Lead-in
1
Longitudinal research
1
Loyalty
1
Media usage
1
Mediennutzung
1
Modelling assumptions
1
Negative binomial distribution
1
Procurement
1
Program scheduling
1
Programme promotions
1
Response errors
1
Sales promotion
1
Scheduling problem
1
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Romaniuk, Jenni
Gilmore, Audrey
3
Jayawardhena, Chanaka
3
Rossiter, John R.
3
Balmer, John M. T.
2
Carson, David
2
Dwivedi, Yogesh Kumar
2
East, Robert
2
Kaushik, Geetanjali
2
Kitchen, Philip J.
2
Lee, Nick
2
Lomax, Wendy
2
Melewar, T. C.
2
Naor, Jacob
2
Nenonen, Suvi
2
Piercy, Nigel
2
Rana, Nripendra P.
2
Rokka, Joonas
2
Rowley, Jennifer
2
Saunders, John A.
2
Schroeder, Jonathan E.
2
Simintiras, Antonis C.
2
Storbacka, Kaj
2
Uncles, Mark D.
2
Abrantes, José Luís
1
Agnihotri, Raj
1
Ahn, Jae-Hyeon
1
Ahrens, Jan
1
Akamavi, Raphae͏̈l K.
1
Alevizou, Panayiota J.
1
Allen, Douglas E.
1
Amar, Moty
1
Andersen, Otto
1
Argyriou, Evmorfia
1
Aspara, Jaakko
1
Astous, Alain d'
1
Bellavance, François
1
BenIssa Hudanah
1
Bennett, Roger
1
Blut, Markus
1
more ...
less ...
Published in...
All
European journal of marketing : EJM
3
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Systematic response errors in self-reported category buying frequencies
Ludwichowska, Gosia
;
Romaniuk, Jenni
;
Nenycz-Thiel, Magda
- In:
European journal of marketing : EJM
51
(
2017
)
7/8
,
pp. 1440-1459
Persistent link: https://www.econbiz.de/10011725693
Saved in:
2
Improving agent-based models of diffusion
East, Robert
;
Uncles, Mark D.
;
Romaniuk, Jenni
;
Lomax, Wendy
- In:
European journal of marketing : EJM
50
(
2016
)
3/4
,
pp. 639-646
Persistent link: https://www.econbiz.de/10011574498
Saved in:
3
Validation and sufficiency
East, Robert
;
Uncles, Mark D.
;
Romaniuk, Jenni
;
Lomax, Wendy
- In:
European journal of marketing : EJM
50
(
2016
)
3/4
,
pp. 661-666
Persistent link: https://www.econbiz.de/10011574530
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->