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~person:"Sänn, Alexander"
~type_genre:"Thesis"
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Sänn, Alexander
Herstatt, Cornelius
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The preference-driven lead user method for new product development : a comprehensive way to stimulate innovations with internal and external sources
Sänn, Alexander
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2017
Persistent link: https://www.econbiz.de/10011619448
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The preference-driven Lead User Method for new product development
Sänn, Alexander
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2015
Persistent link: https://www.econbiz.de/10011504474
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