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~person:"Sarstedt, Marko"
~subject:"Partial least squares"
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Partial least squares
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Ganzheitliche Unternehmensführung in dynamischen Märkten : Festschrift für Univ.-Prof. Dr. Armin Töpfer
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Assessing heterogeneity in customer satisfaction studies : across industry similarities and within industry differences
Rigdon, Edward E.
;
Ringle, Christian M.
;
Sarstedt, Marko
- In:
Measurement and research methods in international marketing
,
(pp. 169-194)
.
2011
Persistent link: https://www.econbiz.de/10009377912
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Treiber der Fußballfanzufriedenheit : eine kausalanalytische Untersuchung
Schwaiger, Manfred
;
Sarstedt, Marko
- In:
Ganzheitliche Unternehmensführung in dynamischen …
,
(pp. 491-514)
.
2009
Persistent link: https://www.econbiz.de/10003884312
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