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~person:"Schulze, Christian"
~source:"econis"
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Schulze, Christian
Schulze, Bernd
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Skiera, Bernd
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El Kihal, Siham
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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ECONIS (ZBW)
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A comparison of return rate calculation methods : evidence from 16 retailers
El Kihal, Siham
;
Nurullayev, Namig
;
Schulze, Christian
; …
- In:
Journal of retailing
97
(
2021
)
4
,
pp. 676-696
Persistent link: https://www.econbiz.de/10013270710
Saved in:
2
Consumer protection on Kickstarter
Blaseg, Daniel
;
Schulze, Christian
;
Skiera, Bernd
- In:
Marketing science : the marketing journal of the …
39
(
2020
)
1
,
pp. 211-233
Persistent link: https://www.econbiz.de/10012183088
Saved in:
3
Linking customer and financial metrics to shareholder value : the leverage effect in customer-based valuation
Schulze, Christian
;
Skiera, Bernd
;
Wiesel, Thorsten
- In:
Journal of marketing
76
(
2012
)
2
,
pp. 17-32
Persistent link: https://www.econbiz.de/10009737493
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