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~person:"Sestino, Andrea"
~type_genre:"Article in journal"
~type_genre:"Aufsatz im Buch"
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Luxury goods
4
Luxusgüter
4
Brand management
2
Consumer behaviour
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Fashion
2
Konsumentenverhalten
2
Luxury consumption
2
Markenführung
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Africa
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Artificial intelligence
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Brand personality appeal
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Digitalisierung
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Einkaufsverhalten
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Emerging economies
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Food industry
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Internet of things
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New Middle Class
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Schwellenländer
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Shopping behaviour
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Sestino, Andrea
Phau, Ian
29
Ko, Eunju
25
Wiedmann, Klaus-Peter
24
Kapferer, Jean-Noël
22
Valette-Florence, Pierre
18
Hennigs, Nadine
17
Jain, Sheetal
17
Shukla, Paurav
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Amatulli, Cesare
15
Hyun, Sunghyup Sean
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Seo, Yuri
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Atwal, Glyn
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Thaichon, Park
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Brun, Alessandro
12
Christodoulides, George
12
Septianto, Felix
12
Heine, Klaus
11
Klarmann, Christiane
11
Nagasawa, Shin'ya
11
Donzé, Pierre-Yves
10
Guido, Gianluigi
10
Aiello, Gaetano
9
Choi, Tsan-Ming
9
Han, Heesup
9
Park, Jungkun
9
Peng, Norman
9
Cervellon, Marie-Cécile
8
Donvito, Raffaele
8
Godey, Bruno
8
Jain, Varsha
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Pitt, Leyland F.
8
Sung, Billy
8
Ahn, Jiseon
7
Chen, Annie Huiling
7
Dion, Delphine
7
Hudders, Liselot
7
Klaus, Philipp
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Loureiro, Sandra Maria Correia
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Mishra, Sita
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Developing successful global strategies for marketing luxury brands
1
Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives
1
Handbook of research on digital transformation management and tools
1
Journal of retailing and consumer services
1
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ECONIS (ZBW)
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1
The challenge of integrating "intelligent" technologies in luxury shopping contexts : the role of brand personality appeal and consumers’ status consumption orientation
Sestino, Andrea
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460780
Saved in:
2
Fashion brands and emerging markets' opportunities : a literature review from a consumer behaviour and marketing perspective
Sestino, Andrea
;
Di Matteo, Serena
;
Amatulli, Cesare
- In:
Fashion Marketing in Emerging Economies Volume I : …
,
(pp. 23-45)
.
2023
Persistent link: https://www.econbiz.de/10013543047
Saved in:
3
Infusing new technologies and luxury : a literature review and current issues on luxury fashion, food, and tourism
Sestino, Andrea
;
Santarelli, Ilaria
;
Amatulli, Cesare
- In:
Handbook of research on digital transformation …
,
(pp. 474-488)
.
2022
Persistent link: https://www.econbiz.de/10014438150
Saved in:
4
Omnichannel shopping experiences for fast fashion and luxury brands : an exploratory study
Amatulli, Cesare
;
De Angelis, Matteo
;
Sestino, Andrea
; …
- In:
Developing successful global strategies for marketing …
,
(pp. 22-43)
.
2021
Persistent link: https://www.econbiz.de/10012521533
Saved in:
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