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~person:"Shams, S. M. Riad"
~person:"Ströbel, Tim"
~type_genre:"Book section"
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Sportmarketing
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Shams, S. M. Riad
Ströbel, Tim
Nufer, Gerd
29
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11
Woratschek, Herbert
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Customer-centric marketing strategies : tools for building organizational performance
2
Marken und Sport : aktuelle Aspekte der Markenführung im Sport und mit Sport
2
E-marketing in developed and developing countries : emerging practices
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Medien im Marketing : Optionen der Unternehmenskommunikation
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ECONIS (ZBW)
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Eignung von Markenbewertungsansätzen im Sport
Woratschek, Herbert
;
Ströbel, Tim
- In:
Marken und Sport : aktuelle Aspekte der Markenführung …
,
(pp. 433-446)
.
2014
Persistent link: https://www.econbiz.de/10010354030
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2
Sportsponsoring und Co-Branding : innovative Markenstrategien zur Bildung von Allianzen
Woratschek, Herbert
;
Ströbel, Tim
;
Durchholz, Christian
- In:
Marken und Sport : aktuelle Aspekte der Markenführung …
,
(pp. 107-123)
.
2014
Persistent link: https://www.econbiz.de/10010354128
Saved in:
3
Stakeholder Causal Scope centric market positioning : implications of Relationship Marketing indicators
Shams, S. M. Riad
- In:
Customer-centric marketing strategies : tools for …
,
(pp. 245-263)
.
2013
Persistent link: https://www.econbiz.de/10009668199
Saved in:
4
Implications of relationship marketing indicators to enable organizational growth : a Stakeholder Causal Scope analysis
Shams, S. M. Riad
- In:
Customer-centric marketing strategies : tools for …
,
(pp. 214-244)
.
2013
Persistent link: https://www.econbiz.de/10009668200
Saved in:
5
Competitive advantage in market space : implications of relationship marketing
Shams, S. M. Riad
- In:
E-marketing in developed and developing countries : …
,
(pp. 19-38)
.
2013
Persistent link: https://www.econbiz.de/10009775783
Saved in:
6
Sportmedien Marketing : Rahmenbedingungen und Geschäftsmodelle für Fernsehen und Internet TV
Woratschek, Herbert
;
Kunz, Reinhard
;
Ströbel, Tim
- In:
Medien im Marketing : Optionen der Unternehmenskommunikation
,
(pp. 529-547)
.
2009
Persistent link: https://www.econbiz.de/10003771446
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