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~person:"Sheth, Jagdish N."
~subject:"Consumer behaviour"
~subject:"Corporate social responsibility"
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Consumer behaviour
Corporate social responsibility
Konsumentenverhalten
75
Marketing theory
53
Marketingtheorie
50
Marketing
47
Marketing management
41
Marketingmanagement
41
Theorie
34
Theory
34
Relationship marketing
30
Beziehungsmarketing
29
Marktforschung
21
International marketing
17
Internationales Marketing
16
Verbraucher
13
Market research
12
Multinationales Unternehmen
12
USA
12
Welt
12
World
12
Lieferantenmanagement
11
Supplier relationship management
11
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11
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11
Naresh K. Malhotra
10
Russell W. Belk
10
Transnational corporation
10
Personality psychology
9
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9
Scientific method
9
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B-to-B-Marketing
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Business-to-business marketing
8
Corporate Social Responsibility
8
Digitale Dienste
8
Emerging economies
8
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8
Strategisches Management
8
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49
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40
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Language
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English
83
Author
All
Sheth, Jagdish N.
Han, Heesup
126
Belk, Russell W.
111
Mattila, Anna S.
111
Crowther, David
108
Phau, Ian
100
Grunert, Klaus G.
95
Huber, Frank
84
Lusk, Jayson L.
83
Herrmann, Andreas
80
Gierl, Heribert
79
Bauer, Hans H.
78
Khare, Arpita
78
Idowu, Samuel O.
76
Usman, Osly
76
Wiedmann, Klaus-Peter
76
Smith, N. Craig
74
Foxall, Gordon R.
73
Bagozzi, Richard P.
72
Moon, Jeremy
72
Scherer, Andreas Georg
72
Dwivedi, Yogesh Kumar
70
Grewal, Dhruv
70
Lindgreen, Adam
70
Nayga, Rodolfo M.
70
Loureiro, Sandra Maria Correia
69
Schmidpeter, René
68
Septianto, Felix
68
Agarwal, Sumit
67
Kolk, Ans
65
Laroche, Michel
65
Schaltegger, Stefan
63
Wansink, Brian
63
Stavins, Joanna
62
Bruwer, Johan
61
Paul, Justin
61
Pies, Ingo
61
Rajagopal
61
Siddiqui, Danish Ahmed
61
Matten, Dirk
60
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Legends in consumer behavior
42
Legends in marketing
13
Journal of the Academy of Marketing Science
3
Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of business research : JBR
2
Journal of global marketing
2
Journal of marketing theory and practice
2
Business & sustainability series
1
Emerald Points
1
Emerald Points Ser.
1
European journal of marketing
1
Handbook of relationship marketing
1
Harper & Row's series in marketing management
1
Journal of Consumer Marketing
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of macromarketing
1
Journal of marketing theory and practice : JMTP
1
Marketing theory
1
Review of marketing research
1
The Routledge companion to consumer behavior
1
The Wiley marketing series
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ECONIS (ZBW)
82
Other ZBW resources
1
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1
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83
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1
Designing an empathetic user-centric customer support organisation : practitioners' perspectives
Sheth, Jagdish N.
;
Jain, Varsha
;
Ambika, Anupama
- In:
European journal of marketing
58
(
2024
)
4
,
pp. 845-868
Persistent link: https://www.econbiz.de/10015047345
Saved in:
2
The growing importance of customer-centric support services for improving customer experience
Sheth, Jagdish N.
;
Jain, Varsha
;
Ambika, Anupama
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014303770
Saved in:
3
New areas of research in marketing strategy, consumer behavior, and marketing analytics : the future is bright
Sheth, Jagdish N.
- In:
Journal of marketing theory and practice : JMTP
29
(
2021
)
1
,
pp. 3-12
Persistent link: https://www.econbiz.de/10012483496
Saved in:
4
Serving the invisible poor : segmenting the market
Pels, Jaqueline
;
Sheth, Jagdish N.
- In:
Journal of global marketing
34
(
2021
)
4
,
pp. 270-281
Persistent link: https://www.econbiz.de/10012650598
Saved in:
5
Sustainable marketing : market-driving, not market-driven
Sheth, Jagdish N.
;
Parvatiyar, Atul
- In:
Journal of macromarketing
41
(
2021
)
1
,
pp. 150-165
Persistent link: https://www.econbiz.de/10012485425
Saved in:
6
A tribute to Jagdish N. Sheth
Parvatiyar, Atul
(
ed.
);
Sheth, Jagdish N.
(
honouree
)
-
2021
Persistent link: https://www.econbiz.de/10012549163
Saved in:
7
Business of business is more than business : managing during the Covid crisis
Sheth, Jagdish N.
- In:
Industrial marketing management : the international …
88
(
2020
),
pp. 261-264
Persistent link: https://www.econbiz.de/10012285363
Saved in:
8
Climate, culture, and consumption : connecting the dots
Sheth, Jagdish N.
- In:
The Routledge companion to consumer behavior
,
(pp. 14-18)
.
2020
Persistent link: https://www.econbiz.de/10012316098
Saved in:
9
Impact of Covid-19 on consumer behavior : will the old habits return or die?
Sheth, Jagdish N.
- In:
Journal of business research : JBR
117
(
2020
),
pp. 280-283
Persistent link: https://www.econbiz.de/10012286029
Saved in:
10
Consumer behavior research
Zaltman, Gerald
;
Barabba, Vincent P.
;
Johnston, Wesley J.
; …
-
2018
Persistent link: https://www.econbiz.de/10011900008
Saved in:
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