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~person:"Skiera, Bernd"
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Online retailing
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Skiera, Bernd
Law, Chun Hung Roberts
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14
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13
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13
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of management information systems : JMIS
2
Journal of retailing
2
Electronic retailing
1
International journal of electronic commerce : IJEC
1
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ECONIS (ZBW)
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1
A comparison of return rate calculation methods : evidence from 16 retailers
El Kihal, Siham
;
Nurullayev, Namig
;
Schulze, Christian
; …
- In:
Journal of retailing
97
(
2021
)
4
,
pp. 676-696
Persistent link: https://www.econbiz.de/10013270710
Saved in:
2
Estimating network effects in two-sided markets
Hinz, Oliver
;
Otter, Thomas
;
Skiera, Bernd
- In:
Journal of management information systems : JMIS
37
(
2020
)
1
,
pp. 12-38
Persistent link: https://www.econbiz.de/10012198682
Saved in:
3
Bid-elicitation interfaces and bidding behavior in retail interactive pricing
Spann, Martin
;
Häubl, Gerald
;
Skiera, Bernd
; …
- In:
Journal of retailing
88
(
2012
)
1
,
pp. 131-144
Persistent link: https://www.econbiz.de/10009513146
Saved in:
4
An analysis of the profitability of fee-based compensation plans for search engine marketing
Abou Nabout, Nadia
;
Skiera, Bernd
;
Stepanchuk, Tanja
; …
- In:
International journal of research in marketing : IJRM ; …
29
(
2012
)
1
,
pp. 68-80
Persistent link: https://www.econbiz.de/10009554312
Saved in:
5
Retailers' use of shipping cost strategies : free shipping or partitioned prices?
Frischmann, Tanja
;
Hinz, Oliver
;
Skiera, Bernd
- In:
International journal of electronic commerce : IJEC
16
(
2011/12
)
3
,
pp. 65-87
Persistent link: https://www.econbiz.de/10009544475
Saved in:
6
Impact of online channel use on customer revenues and costs to serve : considering product portfolios and self-selection
Gensler, Sonja
;
Leeflang, Peter
;
Skiera, Bernd
- In:
International journal of research in marketing : IJRM ; …
29
(
2012
)
2
,
pp. 192-201
Persistent link: https://www.econbiz.de/10009569975
Saved in:
7
Drivers of the long tail phenomenon : an empirical analysis
Hinz, Oliver
;
Eckert, Jochen
;
Skiera, Bernd
- In:
Journal of management information systems : JMIS
27
(
2010/11
)
4
,
pp. 43-69
Persistent link: https://www.econbiz.de/10009127635
Saved in:
8
Empfehlungssysteme als Grundlage zur Personalisierung im Electronic Retailing
Gensler, Sonja
;
Skiera, Bernd
- In:
Electronic retailing
,
(pp. 239-264)
.
2002
Persistent link: https://www.econbiz.de/10001679115
Saved in:
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