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~person:"Straker, Karla"
~subject:"Innovationsmanagement"
~subject:"Product management"
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Straker, Karla
Dell'Era, Claudio
9
Verganti, Roberto
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Chan, Tian Heong
7
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7
Mihm, Jürgen
6
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California management review
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Journal of entrepreneurship, management and innovation : JEMI ; a quarterly journal of Nowy Sacz School of Business, National-Louis University
1
Journal of international consumer marketing
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An approach to integrating market research with customer insights through the development of IoT products
Straker, Karla
;
Mosely, Genevieve
;
Wrigley, Cara
- In:
Journal of international consumer marketing
33
(
2021
)
3
,
pp. 239-255
Persistent link: https://www.econbiz.de/10012515187
Saved in:
2
Implementing design thinking : understanding organizational conditions
Wrigley, Cara
;
Nusem, Erez
;
Straker, Karla
- In:
California management review
62
(
2020
)
2
,
pp. 125-143
Persistent link: https://www.econbiz.de/10012214586
Saved in:
3
The role of emotion in product, service and business model design
Straker, Karla
;
Wrigley, Cara
- In:
Journal of entrepreneurship, management and innovation …
11
(
2015
)
1
,
pp. 11-28
Persistent link: https://www.econbiz.de/10011500856
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