//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Strothmann, Karl-Heinz"
~subject:"Automatisierte Produktion"
~subject:"Business-to-business marketing"
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"B-to-B-Markenführung"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Automatisierte Produktion
Business-to-business marketing
B-to-B-Marketing
2
Beziehungsmarketing
1
Bundling strategy
1
Competence
1
High technology
1
Hochtechnologie
1
Integrated information system
1
Integriertes Informationssystem
1
Kompetenz
1
Leistungsbündel
1
Relationship marketing
1
Theorie
1
Theory
1
more ...
less ...
Type of publication
All
Article
Book / Working Paper
5
Type of publication (narrower categories)
All
Aufsatz im Buch
2
Book section
2
Language
All
German
2
Author
All
Strothmann, Karl-Heinz
Kleinaltenkamp, Michael
22
Johnston, Wesley J.
21
Naudé, Peter
21
Svensson, Göran
21
Henneberg, Stephan
19
Kowalkowski, Christian
16
Lindgreen, Adam
16
Sharma, Arun
15
Ulaga, Wolfgang
14
Backhaus, Klaus
13
Keränen, Joona
13
Di Benedetto, C. Anthony
12
Homburg, Christian
12
Terho, Harri
12
Agnihotri, Raj
11
Cova, Bernard
11
Rangarajan, Deva
11
Baumgarth, Carsten
10
Hinterhuber, Andreas
10
Kumar, V.
10
LaPlaca, Peter J.
10
Lilien, Gary L.
10
Schmitz, Christian
10
Voeth, Markus
10
Christodoulides, George
9
Corsaro, Daniela
9
Grewal, Rajdeep
9
Mora Cortez, Roberto
9
Sharma, Piyush
9
Snehota, Ivan
9
Brown, Brian P.
8
Casidy, Riza
8
Eggert, Andreas
8
Geiger, Ingmar
8
Høgevold, Nils M.
8
La Rocca, Antonella
8
Möller, K. E. Kristian
8
O'Cass, Aron
8
Parvinen, Petri
8
Ritter, Thomas
8
more ...
less ...
Published in...
All
Investitionsgüter- und High-Tech-Marketing (ITM) : erprobte Instrumentarien, Erfolgsbeispiele, Problemlösungen
1
Kompetenztransfer im Investitionsgütermarketing
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Kompetenzmarketing für Investitionsgüter
Strothmann, Karl-Heinz
- In:
Kompetenztransfer im Investitionsgütermarketing
,
(pp. 13-33)
.
1997
Persistent link: https://www.econbiz.de/10001299652
Saved in:
2
Dienstleistung - das Instrument im Marketing für innovative Systeme
Strothmann, Karl-Heinz
- In:
Investitionsgüter- und High-Tech-Marketing (ITM) : …
,
(pp. 497-513)
.
1993
Persistent link: https://www.econbiz.de/10003390609
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->