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~person:"Teng, Ching-i"
~subject:"Ballsport"
~subject:"Brand image"
~subject:"Positioning Economic impact Product development"
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Positioning Economic impact Product development
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Teng, Ching-i
Bozman, Carl S.
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International journal of e-business research : an official publication of the Information Resources Management Association
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Brand equity effects on bidding strategies in an online environment : evidence from eBay coin auctions
Bozman, Carl S.
;
McPherson, Matthew Q.
;
Friesner, Dan
; …
- In:
International journal of e-business research : an …
10
(
2014
)
2
,
pp. 1-22
Persistent link: https://www.econbiz.de/10010425644
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