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~person:"Varajão, João"
~subject:"Beziehungsmarketing"
~type_genre:"Aufsatz im Buch"
~type_genre:"Handbook"
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Customer relationship management and the social and semantic web : enabling cliens conexus
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The use of customer relationship management software in meta-enterprises for virtual enterprise integration
Cruz-Cunha, Maria Manuela
;
Putnik, Goran D.
;
Varajão, João
- In:
Customer relationship management and the social and …
,
(pp. 312-326)
.
2012
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