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~person:"Zinkhan, George M."
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Zinkhan, George M.
Olavarrieta, Sergio
36
Manzur, Enrique
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Journal of the Academy of Marketing Science
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An Integrated Framework for the Conceptualization of Consumers' Perceived-Risk Processing
Conchar, Margy P.
;
Zinkhan, George M.
;
Peters, Cara
; …
- In:
Journal of the Academy of Marketing Science
32
(
2004
)
4
,
pp. 418-436
Persistent link: https://www.econbiz.de/10006150367
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