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~source:"als-doc"
~subject:"Event marketing"
~subject:"Sponsoring"
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Building Brands through Event Sponsorships: Providing On-Site Audiences with a Vivid Brand Experience
Coppetti, Caspar F.
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2004
Der Erfolg eines Sponsoring-Engagements hängt entscheidend von der Umsetzung in Kommunikation und Event-Marketing ab...
Persistent link: https://www.econbiz.de/10005847119
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