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~source:"econis"
~subject:"Electronic Commerce"
~type_genre:"Aufsatz im Buch"
~type_genre:"Non-commercial literature"
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Electronic Commerce
Kundenwert
392
Customer value
389
Beziehungsmarketing
191
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67
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Enterprise applications and services in the finance industry : 3. international workshop, FinanceCom 2007, Montreal, Canada, December 8, 2007 ; revised papers
2
Betriebswirtschaftliche Diskussionsbeiträge
1
Contemporary research in e-branding
1
Contemporary research in e-marketing ; 2
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E-business models, services and communications
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Exploring the grand challenges for next generation e-business : 8th Workshop on E-Business, WEB 2009, Phoenix, AZ, USA, December 15, 2009 ; revised selected papers
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Fuzzy methods for customer relationship management and marketing : applications and classifications
1
Leitfaden Online-Marketing ; [Bd. 1]
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A fuzzy logic approach for the assessment of online customers
Werro, Nicolas
;
Stormer, Henrik
- In:
Fuzzy methods for customer relationship management and …
,
(pp. 252-270)
.
2012
Persistent link: https://www.econbiz.de/10009703875
Saved in:
2
A framework for CRM e-services : from customer value perspective
Chang, Wei-Lun
;
Wu, Yu-Xin
- In:
Exploring the grand challenges for next generation …
,
(pp. 235-242)
.
2010
Persistent link: https://www.econbiz.de/10008900958
Saved in:
3
Einsatzmöglichkeiten des Customer Profiling im Kundenrückgewinnungsmanagement des E-Retailing
Möhlenbruch, Dirk
;
Ritschel, Falk
;
Sinning, Falk
-
2009
Persistent link: https://www.econbiz.de/10003890220
Saved in:
4
Returns on e-branding investment : linking pre-acquisition marketing activity to customer profitability
Chatterjee, Patrali
- In:
Contemporary research in e-branding
,
(pp. 61-77)
.
2009
Persistent link: https://www.econbiz.de/10003778168
Saved in:
5
A process model for best execution
Conte, Tobias
;
Burghardt, Matthias
- In:
Enterprise applications and services in the finance …
,
(pp. 15-31)
.
2008
Persistent link: https://www.econbiz.de/10003721639
Saved in:
6
Transferring portfolio selection theory to customer portfolio management : the case of an e-tailer
Kundisch, Dennis
;
Sackmann, Stefan
;
Ruch, Markus
- In:
Enterprise applications and services in the finance …
,
(pp. 32-49)
.
2008
Persistent link: https://www.econbiz.de/10003721644
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7
The king is naked : discovering that frequent customers may not be your best friend
Joia, Luiz Antonio
;
Sanz, Paulo Sérgio da Silva
- In:
Web technologies for commerce and services online
,
(pp. 135-148)
.
2008
Persistent link: https://www.econbiz.de/10003634201
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8
Superior customer value and network size in markets characterized by network effects
Tseng, Fan-chen
;
Teng, Ching-i
;
Chiang, David M.
- In:
E-business models, services and communications
,
(pp. 84-96)
.
2008
Persistent link: https://www.econbiz.de/10003604182
Saved in:
9
Kundenkapitalbezogene Bewertung von Web 2.0-Portalen
Eichsteller, Harald
-
2007
Persistent link: https://www.econbiz.de/10003552001
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10
User-centered design and marketing : online customer value
Porter, Thomas W.
-
2006
Persistent link: https://www.econbiz.de/10003195453
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