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~source:"econis"
~subject:"Markenführung"
~subject:"Retailing"
~subject:"Wahrnehmung"
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Search: subject_exact:"Warenpräsentation"
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Markenführung
Retailing
Wahrnehmung
Ladengestaltung
648
Store design
648
Consumer behaviour
436
Konsumentenverhalten
436
Einzelhandel
333
Retail trade
328
Beziehungsmarketing
89
Relationship marketing
89
Sales promotion
83
Verkaufsförderung
83
Customer satisfaction
56
Kundenzufriedenheit
56
Online retailing
56
Online-Handel
56
Theorie
55
Theory
55
Dienstleistungsqualität
53
Service quality
53
Food retailing
52
Lebensmitteleinzelhandel
52
Deutschland
51
Germany
50
Brand management
45
Emotion
44
Ladengeschäft
39
Retail outlet
39
USA
37
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37
Perception
35
Textile distribution
31
Textilhandel
31
Einkaufszentrum
29
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27
Marketing management
25
Marketingmanagement
25
Virtuelle Realität
21
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Czerniachowska, Kateryna
3
Dennis, Charles
3
McIntyre, Charles
3
Melewar, T. C.
3
Ballantine, Paul W.
2
Behe, Bridget
2
Behe, Bridget K.
2
Duong, Van Chien
2
Düsterhöft, Tobias
2
Fernandez, R. Thomas
2
Grewal, Dhruv
2
Halbauer, Ingo
2
Haug, Anders
2
Hernes, Marcin
2
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2
Hübner, Alexander
2
Jha, Shalini
2
Müller, Jenny
2
Münster, Mia Borch
2
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2
Regolini, Emma
2
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2
Singh, Bharti
2
Sloot, Laurens M.
2
Sudhir, K.
2
Sung, Billy
2
Talukdar, Debabrata
2
Teah, Min
2
Verhoef, Peter C.
2
Zimmermann, Gregor
2
Ahlbom, Carl-Philip
1
Allard, Thomas
1
Amrouche, Nawel
1
Andrews MacLelland, Melinda
1
Ansari, Shiveen
1
Arrigo, Elisa
1
Audrain-Pontevia, Anne-Françoise
1
Babin, Barry
1
Baccarella, Christian Vincenzo
1
Badot, Olivier
1
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Journal of retailing and consumer services
15
International journal of retail & distribution management
6
Journal of retailing
5
The international review of retail, distribution and consumer research
4
European journal of operational research : EJOR
3
Journal of business research : JBR
3
Beiträge zur empirischen Marketing- und Vertriebsforschung
2
European journal of marketing : EJM
2
Innovatives Markenmanagement
2
Journal of consumer behaviour : an international research review
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Marketing : ZFP ; journal of research and management
2
Opsearch : journal of the Operational Research Society of India
2
Psychology & marketing
2
Reihe: Kundenorientierte Unternehmensführung
2
Springer Gabler Research
2
AMS review : official publication of the Academy of Marketing Science
1
American journal of business : applying research to practice ; AJB
1
Arbeitspapier / Institut für Marketing und Unternehmungsführung, Universität Bern
1
Brands : interdisciplinary perspectives
1
Controlling im Handel : innovative Ansätze und Praxisbeispiele
1
European research studies
1
Gabler Edition Wissenschaft / Forschungsgruppe Konsum und Verhalten
1
Gabler Edition Wissenschaft: Forschungsgruppe Konsum und Verhalten
1
Information systems and e-business management : ISeB
1
Innovationen und Konzepte für die Bank der Zukunft : mit modernen Vertriebslösungen und optimierten Wertschöpfungsprozessen künftigen Herausforderungen begegnen
1
International journal of hospitality management
1
International journal of production economics
1
Journal of business and management : JBM
1
Journal of consumer marketing
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of euromarketing
1
Journal of global fashion marketing : JGfM
1
Journal of international consumer marketing
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of marketing research
1
Journal of marketing research : JMR
1
Management decision : MD
1
Management research : the journal of the Iberoamerican Academy of Management
1
Management science : journal of the Institute for Operations Research and the Management Sciences
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ECONIS (ZBW)
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1
Applying the triple coherence line to in-store marketing plans to increase private label market share
Garrido-Morgado, Álvaro
;
González-Benito, Óscar
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014462202
Saved in:
2
Heuristics for the shelf space allocation problem
Czerniachowska, Kateryna
;
Michalak, Krzysztof
;
Hernes, …
- In:
Opsearch : journal of the Operational Research Society …
60
(
2023
)
2
,
pp. 835-869
Persistent link: https://www.econbiz.de/10014383649
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3
The role of sensory marketing and brand experience in building emotional attachment and brand loyalty in luxury retail stores
Shahid, Shadma
;
Paul, Justin
;
Gilal, Faheem Gul
; …
- In:
Psychology & marketing
39
(
2022
)
7
,
pp. 1398-1412
Persistent link: https://www.econbiz.de/10013280107
Saved in:
4
Shelf space allocation for specific products on shelves selected in advance
Czerniachowska, Kateryna
;
Hernes, Marcin
- In:
European research studies
24
(
2021
)
3
,
pp. 316-334
Persistent link: https://www.econbiz.de/10012664537
Saved in:
5
The neglected unity-in-variety principle : a holistic rather than a single-factor approach in conceptualising a visual merchandise display
Logkizidou, Maria
- In:
Journal of global fashion marketing : JGfM
12
(
2021
)
4
,
pp. 309-326
Persistent link: https://www.econbiz.de/10012627130
Saved in:
6
How do customers respond to external store environment? : analyzing the new luxury segment
Raggiotto, Francesco
;
Mason, Michela C.
;
Moretti, Andrea
; …
- In:
Journal of global scholars of marketing science : …
33
(
2023
)
3
,
pp. 332-348
Persistent link: https://www.econbiz.de/10014319610
Saved in:
7
In-store endcap projections and their effect on sales
Schweiger, Elisa B.
;
Ahlbom, Carl-Philip
;
Nordfält, Jens
; …
- In:
Journal of retailing
99
(
2023
)
1
,
pp. 5-16
Persistent link: https://www.econbiz.de/10014283353
Saved in:
8
Brand-adequate design of retail environments
Schüller, Sophie Charlotte
-
2020
Persistent link: https://www.econbiz.de/10013454954
Saved in:
9
A genetic algorithm for the retail shelf space allocation problem with virtual segments
Czerniachowska, Kateryna
- In:
Opsearch : journal of the Operational Research Society …
59
(
2022
)
1
,
pp. 364-412
Persistent link: https://www.econbiz.de/10013172415
Saved in:
10
Is more really better for in-store experience? : a psychophysiological experiment on sensory modalities
Duong, Van Chien
;
Regolini, Emma
;
Sung, Billy
;
Teah, Min
; …
- In:
Journal of consumer marketing
39
(
2022
)
2
,
pp. 218-229
Persistent link: https://www.econbiz.de/10013165332
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