//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~source:"econis"
~subject:"Reputation"
~subject:"Welt"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Melewar, T.C."
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Reputation
Welt
Brand management
72
Markenführung
72
Corporate reputation
48
Firmenimage
48
Consumer behaviour
34
Konsumentenverhalten
34
Brand image
29
Markenimage
29
Unternehmenskultur
28
Corporate culture
27
Public relations
26
Öffentlichkeitsarbeit
26
Marketing management
22
Marketingmanagement
22
Brand architecture
20
Markenarchitektur
20
Brand
17
Markenartikel
17
Marketing
14
Beziehungsmarketing
10
Higher education institution
10
Hochschule
10
Relationship marketing
10
World
10
Malaysia
8
Corporate Social Responsibility
7
Corporate social responsibility
7
Designation of origin
7
Herkunftsbezeichnung
7
Place marketing
7
Social Web
7
Social web
7
Standortmarketing
7
Communication
6
Corporate image
6
Customer satisfaction
6
International marketing
6
Internationales Marketing
6
more ...
less ...
Online availability
All
Undetermined
13
Type of publication
All
Article
14
Book / Working Paper
9
Type of publication (narrower categories)
All
Article in journal
15
Aufsatz in Zeitschrift
15
Collection of articles of several authors
5
Sammelwerk
5
Case study
2
Fallstudie
2
Lehrbuch
1
Textbook
1
more ...
less ...
Language
All
English
23
Author
All
Melewar, T. C.
22
Dennis, Charles
7
Foroudi, Pantea
6
Bang, Nguyen
4
McIntyre, Charles
4
Jin, Zhongqi
3
Sharifah Faridah Syed Alwi
3
Foroudi, Mohammad Mahdi
2
Gupta, Suraksha
2
Hemsley-Brown, Jane
2
Hussain, Shahzeb
2
Ageeva, Elena
1
Ali, Raza
1
Alwi, S. F. Syed
1
Chen, Chen-Chu Matilda
1
Dilmperi, Athina
1
Dinnie, Keith
1
Kent, Anthony
1
Kitchen, Philip J.
1
McCann, Christopher D.
1
Melewar, T C.
1
Navare, Jyoti
1
Pascaru, Olga
1
Priporas, Constantinos Vasilios
1
Priporas, Constantinos-Vasilios
1
Wilson, Elizabeth J.
1
Wu, Kailin
1
Yu, Xiaoyu
1
Yusef, Waleed
1
more ...
less ...
Published in...
All
Journal of business research : JBR
7
International studies of management and organization
2
Corporate reputation review
1
European business review
1
European journal of marketing : EJM
1
Handbook of corporate communication and public relations : pure and applied
1
Journal of retailing and consumer services
1
Marketing intelligence & planning
1
Qualitative market research : an international journal
1
more ...
less ...
Source
All
ECONIS (ZBW)
Showing
1
-
10
of
23
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Examining the effects of celebrity negative publicity on attitude to, and reputation of, brand and corporation, directly and based on moderating factors
Hussain, Shahzeb
;
Pascaru, Olga
;
Priporas, Constantinos …
- In:
European business review
35
(
2023
)
4
,
pp. 469-499
Persistent link: https://www.econbiz.de/10014314539
Saved in:
2
Understanding celebrity trust and its effects on other credibility and image constructs : a qualitative approach
Hussain, Shahzeb
;
Melewar, T. C.
;
Priporas, …
- In:
Corporate reputation review
24
(
2021
)
4
,
pp. 247-262
Persistent link: https://www.econbiz.de/10012666334
Saved in:
3
Introduction to the special issue of the 3rd International Colloquium on design, branding and marketing
Dilmperi, Athina
;
McIntyre, Charles
;
Dennis, Charles
; …
- In:
Journal of retailing and consumer services
55
(
2020
),
pp. 1-2
Persistent link: https://www.econbiz.de/10012269082
Saved in:
4
Examining the influence of corporate website favorability on corporate image and corporate reputation : findings from fsQCA
Ageeva, Elena
;
Melewar, T. C.
;
Foroudi, Pantea
;
Dennis, …
- In:
Journal of business research : JBR
89
(
2018
),
pp. 287-304
Persistent link: https://www.econbiz.de/10011881789
Saved in:
5
How does reputation win trust? : a customer-based mediation analysis
Ali, Raza
;
Jin, Zhongqi
;
Wu, Kailin
;
Melewar, T. C.
- In:
International studies of management and organization
47
(
2017
)
3
,
pp. 220-239
Persistent link: https://www.econbiz.de/10011734513
Saved in:
6
Corporate reputation
Melewar, T. C.
(
ed.
);
Bang, Nguyen
(
ed.
); …
-
2017
Persistent link: https://www.econbiz.de/10011734672
Saved in:
7
IMC antecedents and the consequences of planned brand identity in higher education
Foroudi, Pantea
;
Dinnie, Keith
;
Kitchen, Philip J.
; …
- In:
European journal of marketing : EJM
51
(
2017
)
3
,
pp. 528-550
Persistent link: https://www.econbiz.de/10011698226
Saved in:
8
Exploring brand identity, meaning, image, and reputation (BIMIR) in higher education : a special section
Hemsley-Brown, Jane
;
Melewar, T. C.
;
Bang, Nguyen
; …
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3019-3022
Persistent link: https://www.econbiz.de/10011507891
Saved in:
9
Brand ambidexterity and commitment in higher education : an exploratory study
Bang, Nguyen
;
Yu, Xiaoyu
;
Melewar, T. C.
; …
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3105-3112
Persistent link: https://www.econbiz.de/10011507929
Saved in:
10
Influence of innovation capability and customer experience on reputation and loyalty
Foroudi, Pantea
;
Jin, Zhongqi
;
Gupta, Suraksha
; …
- In:
Journal of business research : JBR
69
(
2016
)
11
,
pp. 4882-4889
Persistent link: https://www.econbiz.de/10011588582
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->