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~subject:"Öffentlichkeitsarbeit"
~type_genre:"Book section"
~type_genre:"Interview"
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Search: subject_exact:"Soziale Netzwerke im Internet"
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Öffentlichkeitsarbeit
Social Web
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2,900
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462
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262
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Innovation management
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Camilleri, Mark Anthony
5
Pleil, Thomas
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Berg, Kati Tusinski
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Haffa, Annegret
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CSR und Social Media : unternehmerische Verantwortung in sozialen Medien wirkungsvoll vermitteln
7
Strategic corporate communication in the digital age
7
Public Relations im Sport : Basiswissen - Arbeitsfelder - Sport-PR und Social Media
6
Ethical practice of social media in public relations
5
Digital Public Affairs : Social Media für Unternehmen, Verbände und Politik
4
New media and public relations
4
Online-PR im Web 2.0 : Fallbeispiele aus Wirtschaft und Politik
4
Communicating corporate social responsibility : perspectives and practice
3
Corporate social responsibility in the digital age
3
Der Einsatz Sozialer Medien im Sport : Gestaltung, Vermarktung, Monetarisierung
3
Social Media in der Organisationskommunikation : empirische Befunde und Branchenanalysen
3
Social media and crisis communication
3
Social-Media-Handbuch : Theorien, Methoden, Modelle
3
Analyzing the strategic role of social networking in firm growth and productivity
2
Corporate social responsibility and corporate governance : concepts, perspectives and emerging trends in Ibero-Amberia
2
Enterprise 2.0 : Unternehmen zwischen Hierarchie und Selbstorganisation
2
Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
2
Medizinprodukte-Management
2
Organisationskommunikation online : Grundlagen, Praxis, Empirie
2
PR-Kampagnen
2
Strategic public relations management : statics
2
The Routledge handbook of strategic communication
2
The behavioral enterprise
2
A - N
1
Accountability and social responsibility : international perspectives
1
Auf dem Weg in die Organisation 2.0 : Mut zur Unsicherheit
1
Business continuity management and resilience : theories, models, and processes
1
Business horizons
1
Communication and leadership in the 21st century : the difficult path from classical public relations to genuine modern communication management
1
Community-Marketing : wie Unternehmen in sozialen Netzwerken Werte schaffen
1
Conference proceedings Trends in Business Communication 2020
1
Connected marketing : the viral, buzz and word of mouth revolution
1
Consumers@work : zum neuen Verhältnis von Unternehmen und Usern im Web 2.0
1
Corporate Branding in Logistics and Transportation : Recent Developments and Emerging Issues
1
Corporate Social Responsibility in Difficult Times
1
Counter-narratives and organization
1
Das Internet der Zukunft : bewährte Erfolgstreiber und neue Chancen ; Wolfgang Fritz zum 60. Geburtstag
1
Die auszehrende Organisation : Leistung und Gesundheit in einer anspruchsvollen Arbeitswelt
1
Dienstleistungsmanagement und Social Media : Potenziale, Strategien und Instrumente
1
Digital Business in Africa : Social Media and Related Technologies
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ECONIS (ZBW)
151
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Reputational compliance in the communicative online environment of a hotel entity
Bovsh, Lyudmila
;
Mouloudj, Kamel
;
Bosovska, Myroslava
; …
- In:
Business continuity management and resilience : …
,
(pp. 199-219)
.
2024
Persistent link: https://www.econbiz.de/10014535873
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2
Reputation research at a crossroads
Zavyalova, Anastasiya
- In:
Organization theory meets strategy
,
(pp. 171-188)
.
2024
Persistent link: https://www.econbiz.de/10014457417
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3
Corporate brand identity : social media communication in the transportation industry
Cuomo, Maria Teresa
;
Andreis, Federico de
;
Genovino, Cinzia
- In:
Corporate Branding in Logistics and Transportation : …
,
(pp. 57-69)
.
2024
Persistent link: https://www.econbiz.de/10014536309
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4
CSR communication on social media as a driver of the non-financial performance of the firm : role of chief executive officers and senior executives in CSR communication : a viewpoi...
Thakur, Shivani
- In:
Corporate Social Responsibility in Difficult Times
,
(pp. 3-17)
.
2023
Persistent link: https://www.econbiz.de/10014318048
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5
Social media adoption in public sector communication : practices, opportunities and challenges in public sector organisations
Ofori, Daniel
;
Appiah-Nimo, Christina
;
Boachie-Mensah, …
- In:
Public Sector Marketing Communications, Volume II : …
,
(pp. 185-211)
.
2023
Persistent link: https://www.econbiz.de/10014289801
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6
The relevance of social media and corporate influencers as potential change agents in corporate communications
Durau, Julia
- In:
Media and change management : creating a path for new …
,
(pp. 211-229)
.
2022
Persistent link: https://www.econbiz.de/10013167356
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7
A self-concept interactionist model of social media reputation
Abbatty, Oyindamola
;
Otubanjo, Olutayo
;
Adeola, Ogechi
- In:
Digital Business in Africa : Social Media and Related …
,
(pp. 127-144)
.
2022
Persistent link: https://www.econbiz.de/10013282697
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8
Health communication on social media : perceptions and influences
Cardoso, Paulo Ribeiro
;
Fonseca, Manuel José
- In:
Navigating digital communication and challenges for …
,
(pp. 113-129)
.
2022
Persistent link: https://www.econbiz.de/10013192717
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9
The antecedents of consumer engagement in CSR communication in social media : a study on Omani University students
Alraja, Mansour
;
Hamdoun, Mohamed
- In:
Future advancements for CSR and the sustainable …
,
(pp. 264-292)
.
2022
Persistent link: https://www.econbiz.de/10012648743
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10
Social media and stakeholder relationships : analyzing an online communication network in the sport industry
Yoon, Juha
;
Jang, Wonseok
;
Pedersen, Paul M.
- In:
Marketing analysis in sport business : global perspectives
,
(pp. 109-124)
.
2022
Persistent link: https://www.econbiz.de/10014311250
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