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~subject:"Arzneimittelmarkt"
~subject:"Direct marketing"
~subject:"Theory"
~subject:"World"
~type_genre:"Bibliography included"
~type_genre:"Mehrbändiges Werk"
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Search: subject:"Pharmaceuticals"
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Arzneimittelmarkt
Direct marketing
Theory
World
Arzneimittel
28
Pharmaceuticals
25
Deutschland
11
Germany
10
Pharmaceutical industry
10
Pharmaindustrie
10
Pharmaceutical market
9
Theorie
8
Pharmazeutische Industrie
7
Marketing management
6
Marketingmanagement
6
USA
5
Advertising
4
Gesundheitsökonomik
4
Health economics
4
Medical sciences
4
Medizin
4
Preisregulierung
4
Price regulation
4
United States
4
Werbung
4
Wettbewerb
4
Advertising effects
3
Direktmarketing
3
Elderly people
3
Erfolgsfaktor
3
Gesundheitswesen
3
Health care system
3
Marktsegmentierung
3
Quality management
3
Qualitätsmanagement
3
Strategisches Management
3
Success factor
3
Welt
3
Werbewirkung
3
Ältere Menschen
3
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Type of publication
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Book / Working Paper
20
Type of publication (narrower categories)
All
Bibliography included
Mehrbändiges Werk
Article in journal
776
Aufsatz in Zeitschrift
776
Graue Literatur
418
Non-commercial literature
418
Working Paper
359
Arbeitspapier
358
Aufsatz im Buch
92
Book section
92
Hochschulschrift
76
Thesis
52
Collection of articles of several authors
49
Sammelwerk
49
Konferenzschrift
20
Aufsatzsammlung
17
Bibliografie enthalten
16
Conference proceedings
12
Amtsdruckschrift
8
Collection of articles written by one author
8
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8
Sammlung
8
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7
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7
Lehrbuch
7
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7
Textbook
7
Case study
6
Fallstudie
6
Market information
6
Marktinformation
6
Bibliografie
5
Glossar enthalten
5
Glossary included
5
Amtliche Publikation
4
Multi-volume publication
4
Statistics
4
Rezension
3
Advisory report
2
Elektronischer Datenträger
2
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German
12
English
8
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All
Mukherjee, Avinandan
3
Heckner, Frank
2
Abraham, John
1
Breuer, Robert
1
Brodin, Håkan F.
1
Connor, John Murray
1
Gedenk, Gerlind
1
Harrison, Christopher Scott
1
Hartog, Robert
1
Hohensohn, Heidi
1
Huber, Walter
1
Küpper, Jörn
1
Lawton Smith, Helen
1
Mann, Charles C.
1
Plummer, Mark L.
1
Schulte-Sasse, Hermann
1
Smith, Mickey C.
1
Stumpf, Ulrich
1
Walther, Hans-Peter
1
Wertheimer, Albert I.
1
Wichert, Christine
1
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Europäische Hochschulschriften / 5
4
International journal of pharmaceutical and healthcare marketing : IJPHM
2
Gabler Edition Wissenschaft
1
Gabler Edition Wissenschaft : Forschungsgruppe Konsum und Verhalten
1
Gabler-Edition Wissenschaft
1
International journal of pharmaceutical and healthcare marketing
1
Journal of pharmaceutical finance, economics & policy
1
Linköping studies in arts and science
1
Mabuse-Verlag Wissenschaft
1
Marktorientierte Unternehmensführung
1
Schriften zur Gesundheitsökonomie
1
Studies in industrial organization
1
Studies in regulation
1
Wirtschaftspolitische Studien
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ECONIS (ZBW)
20
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1
Pharmaceutical direct-to-consumer advertising ; Pt. 2
Mukherjee, Avinandan
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010237499
Saved in:
2
Pharmaceutical direct-to-consumer advertising : past, present, and future
Mukherjee, Avinandan
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010237501
Saved in:
3
Pharmaceutical direct-to-consumer advertising ; Pt. 1
Mukherjee, Avinandan
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009790606
Saved in:
4
The politics of the international pricing of prescription drugs
Harrison, Christopher Scott
-
2004
-
1. publ.
Persistent link: https://www.econbiz.de/10001786493
Saved in:
5
International drug regulatory mechanisms
Wertheimer, Albert I.
(
contributor
); …
-
2003
Persistent link: https://www.econbiz.de/10002185377
Saved in:
6
Regulation of the pharmaceutical industry
Abraham, John
(
contributor
);
Lawton Smith, Helen
(
contributor
)
-
2003
Persistent link: https://www.econbiz.de/10001702740
Saved in:
7
Global price fixing : our customers are the enemy
Connor, John Murray
-
2001
Persistent link: https://www.econbiz.de/10001581634
Saved in:
8
Marketingstrategien für rezeptfreie Arzneimittel : eine empirische Untersuchung im deutschen Pharmamarkt
Breuer, Robert
-
1999
Persistent link: https://www.econbiz.de/10001364363
Saved in:
9
Der Marketing-Switch pharmazeutischer Produkte : Chancen für forschende Unternehmen
Küpper, Jörn
-
1998
Persistent link: https://www.econbiz.de/10010223751
Saved in:
10
Identifikation marktspezifischer Erfolgsfaktoren : ein heuristisches Verfahren angewendet am Beispiel eines pharmazeutischen Teilmarktes
Heckner, Frank
-
1998
Persistent link: https://www.econbiz.de/10000974595
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