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~subject:"Australien"
~subject:"Deutsche Lufthansa <Köln>"
~type_genre:"Fallstudie"
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Australien
Deutsche Lufthansa <Köln>
Low-cost strategy
30
Niedrigpreisstrategie
30
Airline
17
Fluggesellschaft
17
Business model
7
Geschäftsmodell
7
Market entry
5
Markteintritt
5
Deutschland
4
Germany
4
Malaysia
4
USA
4
United States
4
Dienstleistungsqualität
3
Service quality
3
Air passenger transport
2
Airtran Airways <Orlando, Fla.>
2
Arbeitsbeziehungen
2
Auslandsverlagerung
2
Australia
2
Competitive strategy
2
Consultancy services
2
Creativity
2
Customer satisfaction
2
Customer service
2
EU countries
2
EU-Staaten
2
Employment relations
2
Führungskräfte
2
Human Resource Management
2
Innovation
2
International competition
2
Internationaler Wettbewerb
2
Kreativität
2
Kundenservice
2
Kundenzufriedenheit
2
Managers
2
Marketing management
2
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Fallstudie
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4
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1
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English
3
German
1
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Aydogan, E.
1
Danaher, Peter J.
1
Goetz, Georg
1
Michel, A.
1
Müller, Stephan
1
Roberts, John H.
1
Roberts, Ken
1
Simpson, Alan
1
Singewald, A.
1
Stockport, Gary J.
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Fallstudien zum internationalen Management, International Trade : 14 Fallstudien
1
International journal of business and globalisation : IJBG
1
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
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ECONIS (ZBW)
4
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1
Quality competition and entry deterrence : when to launch a second brand
Müller, Stephan
;
Goetz, Georg
- In:
Managerial and decision economics : MDE ; the …
38
(
2017
)
8
,
pp. 1201-1215
Persistent link: https://www.econbiz.de/10011820183
Saved in:
2
Der Lufthansa Konzern : veränderte Wettbewerbsstrategien im Vergleich zu den größten Konkurrenten der Branche
Aydogan, E.
;
Michel, A.
;
Singewald, A.
- In:
Fallstudien zum internationalen Management, …
,
(pp. 3-24)
.
2013
Persistent link: https://www.econbiz.de/10010126705
Saved in:
3
Fortescue Metals Group Ltd : becoming the lowest cost leader through managing key stakeholders
Stockport, Gary J.
- In:
International journal of business and globalisation : IJBG
9
(
2012
)
3
,
pp. 246-259
Persistent link: https://www.econbiz.de/10009733064
Saved in:
4
Applying a dynamic model of consumer choice to guide brand development at Jetstar Airways
Danaher, Peter J.
;
Roberts, John H.
;
Roberts, Ken
; …
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
4
,
pp. 586-594
Persistent link: https://www.econbiz.de/10009299498
Saved in:
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