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~subject:"Beziehungsmarketing"
~subject:"Dienstleistungsqualität"
~type_genre:"Case study"
~type_genre:"Handbuch"
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Beziehungsmarketing
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36
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Journal of retailing and consumer services
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Multi-channel marketing, branding and retail design : new challenges and opportunities
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ECONIS (ZBW)
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In-store design and marketing effects : taking account of the influence of servicescape design upon retail brand frontline employees
Kearney, Treasa
- In:
Multi-channel marketing, branding and retail design : …
,
(pp. 193-217)
.
2016
Persistent link: https://www.econbiz.de/10011582614
Saved in:
2
Handbuch Außendienst : Kundengewinnung und Kundenbindung, Gebietsmanagement und Verkaufsstrategien, Verkaufspsychologie und Preisgespräche
Behle, Christine
;
Vom Hofe, Renate
-
2014
-
4., aktualisierte Aufl.
Persistent link: https://www.econbiz.de/10010351072
Saved in:
3
Sales coordination and structural complexity : a national-international comparison
Rehme, Jakob
;
Kowalkowski, Christian
;
Nordigården, Daniel
- In:
The journal of business & industrial marketing
28
(
2013
)
6
,
pp. 514-522
Persistent link: https://www.econbiz.de/10009790079
Saved in:
4
The perceived autonomy-perceived service climate relationship : the contingency effect of store-level tenure diversity
Auh, Seigyoung
;
Mengüç, Bülent
;
Fisher, Michelle
; …
- In:
Journal of retailing and consumer services
18
(
2011
)
6
,
pp. 509-520
Persistent link: https://www.econbiz.de/10009375657
Saved in:
5
Service marketing and subjectivity: the shaping of customer-oriented employees
Skålén, Per
- In:
Journal of marketing management : MM
25
(
2009
)
7/8
,
pp. 795-809
Persistent link: https://www.econbiz.de/10003886242
Saved in:
6
The role of leaders in internal marketing
Wieseke, Jan
;
Ahearne, Michael
;
Lam, Son K.
;
Dick, Rolf van
- In:
Journal of marketing
73
(
2009
)
2
,
pp. 123-145
Persistent link: https://www.econbiz.de/10003820612
Saved in:
7
Das große Geffroy Top-Verkäufer-Handbuch
Geffroy, Edgar K.
-
2008
-
1. Aufl
Persistent link: https://www.econbiz.de/10003707334
Saved in:
8
Handbuch Außendienst : Kundengewinnung und Kundenbindung ; Gebietsmanagement und Key-Account-Management ; Verkaufspsychologie und Preisgespräche
Behle, Christine
;
Vom Hofe, Renate
-
2006
-
2., aktualisierte und erw. Aufl.
Persistent link: https://www.econbiz.de/10003171005
Saved in:
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