//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Branchenentwicklung"
~subject:"Gender"
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Media professions"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Branchenentwicklung
Gender
Media professions
25
Medienberufe
25
Advertising industry
7
Werbewirtschaft
7
USA
6
United States
6
Advertising
4
Werbung
4
Anforderungsprofil
3
Creativity
3
Deutschland
3
Germany
3
Geschlecht
3
Kreativität
3
Occupational profile
3
Public relations
3
Öffentlichkeitsarbeit
3
Advertising effects
2
Advertising planning
2
Computerspiel
2
Cultural identity
2
France
2
Frankreich
2
Frauen
2
Frauenbewegung
2
Führungskräfte
2
Gender studies
2
Geschlechterforschung
2
Grounded Theory
2
Grounded theory
2
Großbritannien
2
Internet marketing
2
Kulturelle Identität
2
Legitimacy
2
Legitimität
2
Managers
2
Occupational qualification
2
Online-Marketing
2
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Aufsatz im Buch
1
Book section
1
Language
All
English
3
German
2
Author
All
Borgerson, Janet L.
1
Coleman, Catherine A.
1
Desmarais, Fabrice
1
Hirt, Gerulf
1
Pietzcker, Dominik
1
Schroeder, Jonathan E.
1
Shao, Yun
1
Weaver, C. Kay
1
Zayer, Linda Tuncay
1
more ...
less ...
Published in...
All
International journal of advertising : the quarterly review of marketing communications
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of marketing management : MM
1
Verschwimmende Grenzen zwischen Journalismus, Public Relations, Werbung und Marketing : aktuelle Befunde aus Theorie und Praxis
1
Zeitschrift für Unternehmensgeschichte
1
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Anything Goes 2.0 : zur Selbstdefinition der Medienberufe im digitalen Informationszeitalter
Pietzcker, Dominik
- In:
Verschwimmende Grenzen zwischen Journalismus, Public …
,
(pp. 65-78)
.
2017
Persistent link: https://www.econbiz.de/10011593958
Saved in:
2
Advertising professionals' perceptions of the impact of gender portrayals on men and women : a question of ethics?
Zayer, Linda Tuncay
;
Coleman, Catherine A.
- In:
Journal of advertising : official publication of the …
44
(
2015
)
3
,
pp. 264-275
Persistent link: https://www.econbiz.de/10011313245
Saved in:
3
Critical visual analysis of gender : reactions and reflections
Schroeder, Jonathan E.
;
Borgerson, Janet L.
- In:
Journal of marketing management : MM
31
(
2015
)
15/16
,
pp. 1723-1731
Persistent link: https://www.econbiz.de/10011407857
Saved in:
4
Chinese advertising practitioners' conceptualisation of gender representation
Shao, Yun
;
Desmarais, Fabrice
;
Weaver, C. Kay
- In:
International journal of advertising : the quarterly …
33
(
2014
)
2
,
pp. 329-350
Persistent link: https://www.econbiz.de/10010362885
Saved in:
5
Verkannte Propheten? : zur Diskrepanz zwischen Status und Einfluss der "Gründergeneration" deutscher Werber in der westdeutschen Werbewirtschaft, 1945 bis 1966/67
Hirt, Gerulf
- In:
Zeitschrift für Unternehmensgeschichte
56
(
2011
)
1
,
pp. 48-74
Persistent link: https://www.econbiz.de/10008989511
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->