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~subject:"Environmental consciousness"
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Search: "International journal of consumer studies"
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International journal of consumer studies
153
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ECONIS (ZBW)
153
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Luxury brand attachment : Predictors, moderators and consequences
Shimul, Anwar Sadat
;
Phau, Ian
- In:
International journal of consumer studies
46
(
2022
)
6
,
pp. 2466-2487
Persistent link: https://www.econbiz.de/10013412519
Saved in:
12
"Eco-style" perceptions : the interplay of different sustainability cues and fashion styles in consumers' fashion brand attitudes
Behre, Barbara
;
Cauberghe, Verolien
- In:
International journal of consumer studies
48
(
2024
)
2
,
pp. 1-12
Persistent link: https://www.econbiz.de/10014531629
Saved in:
13
How green social network affordances enhance pro-environmental behaviour?
Nivedhitha, K. S.
;
Pasricha, Palvi
;
Vilma, G. Angelin
- In:
International journal of consumer studies
48
(
2024
)
2
,
pp. 1-29
Persistent link: https://www.econbiz.de/10014531660
Saved in:
14
Impact of advertising puffery on purchase intention and brand loyalty of young adults
Punjani, Krunal K.
;
Ravi Kumar, V. V.
;
Mahadevan, Kala
- In:
International journal of consumer studies
48
(
2024
)
3
,
pp. 1-18
Persistent link: https://www.econbiz.de/10014531730
Saved in:
15
The impact of shared value proposition on consumer engagement through a sense of brand community
Lin, Jing
;
Long, Chengzhi
;
Liu, Bo
- In:
International journal of consumer studies
48
(
2024
)
2
,
pp. 1-15
Persistent link: https://www.econbiz.de/10014531603
Saved in:
16
Measuring consumer-based brand equity of prestigious mass brands using masstige mean score scale
Singh, Balgopal
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-25
Persistent link: https://www.econbiz.de/10014465422
Saved in:
17
The impact of age stereotype threats on older consumers' intention to buy masstige brand products
Bae, Hyeyoon
;
Jo, Sang Hyun
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014465427
Saved in:
18
Exploring masstige brands' antecedents and outcomes
Rodrigues, Paula Cristina Lopes
;
Sousa, Ana
; …
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10014465439
Saved in:
19
Masstige scale : an alternative to measure brand equity
Alagarsamy, Subburaj
;
Mehrolia, Sangeeta
;
Paul, Justin
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014465441
Saved in:
20
Masstige marketing : addressing short-term and long-term happiness
Burhanudin, Burhanudin
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10014465442
Saved in:
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