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~subject:"Marketingmanagement"
~subject:"Online retailing"
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Digitalisierung des Handels mit ePace : innovative E-Commerce-Geschäftsmodelle und digitale Zeitvorteile
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Web-Exzellenz im E-Commerce : Innovation und Transformation im Handel
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E-retailing challenges and opportunities in the global marketplace
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Developing the digital economy in ASEAN
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Electronic retailing
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E-Life: web-enabled convergence of commerce, work, and social life : 10th Workshop on E-Business, WEB 2011 ; Shanghai, China, December 2011 ; revised selected papers
11
Web 2.0 : neue Perspektiven für Marketing und Medien
11
Cross-border e-commerce marketing and management
10
Handbook of strategic e-business management
10
Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
10
The "dematerialized" insurance : distance selling and cyber risks from an international perspective
10
Contemporary research in e-branding
9
Empirical research for futuristic e-commerce system : foundations and applications
9
Handbook of research on the platform economy and the evolution of e-commerce
9
Handbook of social media management : value chain and business models in changing media markets
9
Marktplätze im Umbruch : digitale Strategien für Services im Mobilen Internet
8
Business model innovation in the era of the Internet of Things : studies on the aspects of evaluation, decision making and tooling
7
Community-Marketing : wie Unternehmen in sozialen Netzwerken Werte schaffen
7
E-marketing ; Vol. 1
7
Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey
7
Marketing in the cyber era : strategies and emerging trends
7
Value creation from e-business models
7
Das Internet der Zukunft : bewährte Erfolgstreiber und neue Chancen ; Wolfgang Fritz zum 60. Geburtstag
6
E-adoption and socio-economic impacts : emerging infrastructural effects
6
Handbook of research on effective advertising strategies in the social media age
6
LISS 2012 ; Vol. 2
6
Leitfaden Online-Marketing ; [Bd. 1]
6
Praxis der Personalisierung im Handel : mit zeitgemäßen E-Commerce-Konzepten Umsatz und Kundenwert steigern
6
Proceedings of the IWEMB 2019 : Third International Workshop on Entrepreneurship in Electronic and Mobile Business : Vestfold, Norway, September 30-October 1, 2019
6
Strategic and pragmatic e-business : implications for future business practices
6
The market makers : how retailers are reshaping the global economy
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5
Customer relationship management in electronic markets
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Der Handel im Informationszeitalter : Konzepte, Instrumente, Umsetzung ; Klaus Barth zum 65. Geburtstag
5
Developing digital marketing : relationship perspectives
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Die Frauen und das Netz : Angebote und Nutzung aus Genderperspektive
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Digital and social media marketing : a results-driven approach
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ECONIS (ZBW)
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1
E commerce as a tool for resource expansion : postal partnerships,
data
protection
legislation and the mitigation of implementation gaps
Ojo, Marianne
- In:
E-retailing challenges and opportunities in the global …
,
(pp. 25-48)
.
2016
Persistent link: https://www.econbiz.de/10011506240
Saved in:
2
The impact of the European General
Data
Protection
Regulation (GDPR) on future data business models : toward a new paradigm and business opportunities
Ziegler, Sébastien
;
Evequoz, Emilia
;
Pacheco Huamani, …
- In:
Digital business models : driving transformation and …
,
(pp. 201-226)
.
2019
Persistent link: https://www.econbiz.de/10011982408
Saved in:
3
Asia-Pacific digital trade policy innovation
Honey, Stephanie
- In:
Adressing impediments to digital trade
,
(pp. 217-239)
.
2021
Persistent link: https://www.econbiz.de/10012517384
Saved in:
4
The impact of e-commerce on consumer online purchase intention : an evidence from Pakistani consumers
Ashraf, Sadia
;
Iqbal, Muhammad Zahid
- In:
Research on Islamic Business Concepts : Proceedings of …
,
(pp. 189-202)
.
2023
Persistent link: https://www.econbiz.de/10013541926
Saved in:
5
Data and the regulation of e-commerce : data sharing vs. dismantling
Borsenberger, Claire
;
Cremer, Helmuth
;
Joram, Denis
; …
- In:
The economics of the postal and delivery sector : …
,
(pp. 49-66)
.
2022
Persistent link: https://www.econbiz.de/10013184295
Saved in:
6
Impact of consumer
internet
self-efficacy and user friendliness of websites on e-commerce adoption
Alavi, Shirin
;
Ahuja, Vandana
- In:
Handbook of research on IoT, digital transformation, …
,
(pp. 149-163)
.
2021
Persistent link: https://www.econbiz.de/10012816096
Saved in:
7
E-commerce in free trade agreements and the Trans-Pacific Partnership
Chŏng, In-gyo
- In:
Developing the digital economy in ASEAN
,
(pp. 91-108)
.
2019
Persistent link: https://www.econbiz.de/10012135361
Saved in:
8
Privatheit beim Online-Shopping?
Schäwel, Johanna
;
Krämer, Nicole C.
- In:
Paradoxien des Verbraucherverhaltens : Dokumentation …
,
(pp. 13-24)
.
2019
Persistent link: https://www.econbiz.de/10011974490
Saved in:
9
Online advertising in relation to medicinal products and health related services : data and consumer protection issues
Tzoulia, Eleni
-
2012
Persistent link: https://www.econbiz.de/10009575217
Saved in:
10
Neue Machtlagen in der digitalen Welt? : das Beispiel unentgeltlicher Leistungen
Schweitzer, Heike
- In:
Regulierung - Wettbewerb - Innovation
,
(pp. 269-305)
.
2017
Persistent link: https://www.econbiz.de/10011748373
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