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~subject:"Category management"
~subject:"Konsumentenverhalten"
~subject:"Spieltheorie"
~type_genre:"Aufsatz im Buch"
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Category management
Konsumentenverhalten
Spieltheorie
Retail assortment
75
Sortiment
75
Einzelhandel
22
Retail trade
22
Deutschland
21
Germany
21
Theorie
16
Theory
16
Consumer behaviour
15
Category Management
13
Food retailing
8
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Controlling
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Management control
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Handel
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Lieferantenmanagement
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Supplier relationship management
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Relationship marketing
4
Store brand
4
Competitive strategy
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Efficient Consumer Response
3
Efficient consumer response
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Einzelhandelsstandort
3
Lagermanagement
3
Planning
3
Planung
3
Product differentiation
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Produktdifferenzierung
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22
Collection of articles written by one author
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Sammlung
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Smith, Stephen A.
3
Anupindi, Ravi
2
Gupta, Sachin
2
Rudolph, Thomas
2
Abdelli, Mohammed El Amine
1
Achabal, Dale D.
1
Bandyopadhyay, Subir
1
Battenfeld, Dirk
1
Buhr, Carl-Christian
1
Chebbi, Hanen
1
Chernev, Alexander
1
DeHoratius, Nicole
1
Divakar, Suresh
1
Ergenzinger, Rudolf
1
Esteban-Millat, Irene
1
Fisher, Marshall L.
1
Freter, Hermann
1
Grünblatt, Martin
1
Gázquez-Abad, Juan Carlos
1
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1
Hansen, Kristin
1
Kelemci Schneider, Gülpinar
1
Khalil, Afef
1
Khouaja, Sihem Nasr
1
Knuff, Marc
1
Kotouc, Alexander Johannes
1
Krengel, Martin
1
Krulis-Randa, Jan S.
1
Kök, A. Gürhan
1
Langner, Tobias
1
Loy, Jens-Peter
1
MacIntyre, Shelby H.
1
Martínez-López, Francisco J.
1
Meise, Niklas
1
Miller, Christopher M.
1
Morschett, Dirk
1
Müller-Hagedorn, Lothar
1
Olbrich, Rainer
1
Riekhof, Hans-Christian
1
Ruhl, Andreas
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Retail supply chain management : quantitative models and empirical studies
6
Sortimentsstrategien in Industrie und Handel
5
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
1
Competitive advantage, strategy and innovation in Africa : issues and applications
1
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
1
Delivering value in turbulent times : AMA Summer Educators' Conference 2011 ; AMA educators' proceedings Volume 22 ; San Francisco, California, USA, 5 - 7 August 2011
1
Dynamic competitive analysis in marketing : proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1 - 2, 1995
1
Handbuch Produktmanagement : Strategieentwicklung - Produktplanung - Organisation - Kontrolle
1
Innovation and system dynamics in food networks 2007 : Proceedings of the 1st International European Forum on Innovation and System Dynamics in Food Networks, organized by International Center for Food Chain and Network Research, University of Bonn, Germany ; officially endorsed by the European Association of Agricultural Economists (EAAE) as 1st Forum, february 15-17, 2007, Innsbruck-Igls, Austria
1
Kellogg on marketing
1
Konsumentenverhaltensforschung im 21. Jahrhundert : gewidmet Peter Weinberg zum 65. Geburtstag
1
Management science : Modelle und Methoden zur quantitativen Entscheidungsunterstützung; Festschrift zum 60. Geburtstag von Brigitte Werners
1
Marktstrategische Veränderungen in der Hersteller-Handels-Dyade
1
POS-Marketing : integrierte Kommunikation für den Point of Sale ; Strategien, Konzepte, Trends
1
Performance-leadership im Handel
1
Retail Business : Perspektiven, Strategien, Erfolgsmuster : mit Fallstudien und Praxisbeispielen von Aldi, Budnikowsky, Dell, Görtz, Hugo Boss, Keen On fashion, Kiehl´s, Lush, Otto Group, Sport Scheck, Takko
1
Theoretische Fundierung und praktische Relevanz der Handelsforschung
1
Vertikales Marketing und Markenführung im Zeichen von Category-Management
1
Wertorientiertes Marketing : Unternehmensressourcen richtig nutzen
1
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ECONIS (ZBW)
28
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1
Determinants of category management : test of the easy shopping mediating role between efficient assortments and shopping time
Chebbi, Hanen
;
Khouaja, Sihem Nasr
;
Abdelli, Mohammed …
- In:
Competitive advantage, strategy and innovation in …
,
(pp. 85-102)
.
2024
Persistent link: https://www.econbiz.de/10014497370
Saved in:
2
Influence of PL equity on store loyalty : a comparative analysis between Spain and the U.S.
Ruiz-Real, José Luis
;
Gázquez-Abad, Juan Carlos
; …
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 151-157)
.
2018
Persistent link: https://www.econbiz.de/10013277505
Saved in:
3
The role of execution in managing product availability
DeHoratius, Nicole
;
Ton, Zeynep
- In:
Retail supply chain management : quantitative models …
,
(pp. 53-77)
.
2015
Persistent link: https://www.econbiz.de/10010528630
Saved in:
4
Optimizing retail assortments for diverse customer preferences
Smith, Stephen A.
- In:
Retail supply chain management : quantitative models …
,
(pp. 293-317)
.
2015
Persistent link: https://www.econbiz.de/10010529463
Saved in:
5
Managing variety on the retail shelf : using household scanner panel data to rationalize assortments
Anupindi, Ravi
;
Gupta, Sachin
;
Venkataramanan, …
- In:
Retail supply chain management : quantitative models …
,
(pp. 265-291)
.
2015
Persistent link: https://www.econbiz.de/10010529465
Saved in:
6
Assortment planning : review of literature and industry practice
Kök, A. Gürhan
;
Fisher, Marshall L.
;
Vaidyanathan, Ramnath
- In:
Retail supply chain management : quantitative models …
,
(pp. 175-236)
.
2015
Persistent link: https://www.econbiz.de/10010529470
Saved in:
7
Sortimentsoptimierung im Category Management : ein heuristisches Vorgehen
Thorn, Stephanie
- In:
Management science : Modelle und Methoden zur …
,
(pp. 195-207)
.
2013
Persistent link: https://www.econbiz.de/10010201195
Saved in:
8
Erfolg in der Nische : das Long-Tail-Phänomen im Retail Business
Schäfers, Tobias
;
Riekhof, Hans-Christian
- In:
Retail Business : Perspektiven, Strategien, …
,
(pp. 133-149)
.
2013
Persistent link: https://www.econbiz.de/10009748420
Saved in:
9
Reducing choice conflict for complex products through categorization
Langner, Tobias
;
Krengel, Martin
- In:
Current insights and future trends : [extended versions …
,
(pp. 43-54)
.
2012
Persistent link: https://www.econbiz.de/10009748178
Saved in:
10
Optimizing retail assortments when customers "satisfice"
Smith, Stephen A.
;
MacIntyre, Shelby H.
;
Achabal, Dale D.
; …
- In:
Delivering value in turbulent times : AMA Summer …
,
(pp. 317-325)
.
2012
Persistent link: https://www.econbiz.de/10010191487
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