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~subject:"Customer satisfaction"
~subject:"Marketingmanagement"
~type_genre:"Book section"
~type_genre:"Collection of articles of several authors"
~type_genre:"Handbook"
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Customer satisfaction
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ICServ <5., 2017, Wien>
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1
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1
Landwirtschaftliche Rentenbank
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1
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1
RWTH Aachen
1
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1
Springer International Publishing
1
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Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
53
Modern analysis of customer surveys : with applications using R
19
Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
14
From customer retention to a holistic stakeholder management system : living a vision
11
Kundenorientierte Unternehmensführung : Kundenorientierung - Kundenzufriedenheit - Kundenbindung
9
Erfolgsfaktor Kundenzufriedenheit : Handbuch für Strategie und Umsetzung
8
Kundenorientierung und Kundenservice in der Touristik : Reisende an allen Touchpoints begeistern und Urlaub zum ganzheitlichen Erlebnis machen
8
Kundenzufriedenheit im IT-Outsourcing : das Optimum realisieren
8
Enhancing customer engagement through location-based marketing
6
Journal of business research : JBR
6
Measuring and managing brands
6
Service Design : innovative Services und exzellente Kundenerlebnisse gestalten
6
Service Excellence als Impulsgeber : Strategien - Management - Innovationen - Branchen ; Bernd Stauss zum 60. Geburtstag
6
Cracking the code : leveraging consumer psychology to drive profitability
5
Grundlagen des CRM : Strategie, Geschäftsprozesse und IT-Unterstützung
5
Handbook of partial least squares : concepts, methods and applications
5
Handbook of research on customer engagement
5
Sensory marketing : research on the sensuality of products
5
Service Value als Werttreiber : Konzepte, Messung und Steuerung
5
Effektives Customer Relationship Management : Instrumente, Einführungskonzepte, Organisation
4
Grundlagen des After Sales Marketing
4
Handbook of brand relationships
4
Handbook of research on retailer-consumer relationship development
4
Predicting trends and building strategies for consumer engagement in retail environments
4
Premier reference source
4
Qualitative Marktforschung : Konzepte - Methoden - Analysen
4
Strategic market creation : a new perspective on marketing and innovation management
4
The future opportunities and challenges of business in digital era 4.0 : proceedings of the 2nd International Conference on Economics, Business and Entrepreneurship (ICEBE 2019), Bandar Lampung, Indonesia, 1 November, 2019
4
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
4
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
3
Advances in services marketing
3
Aktuelle Forschungsfragen im Dienstleistungsmarketing : [Workshop Dienstleistungsmarketing 2008]
3
Apps management and e-commerce transactions in real-time
3
Capturing, analyzing, and managing word-of-mouth in the digital marketplace
3
Consumer behaviour in hospitality and tourism
3
Critical explorations
3
Customer engagement marketing
3
Die neue Macht des Marketing : wie Sie Ihr Unternehmen mit Emotion, Innovation und Präzision profilieren
3
E-manufacturing and E-service strategies in contemporary organizations
3
E-marketing in developed and developing countries : emerging practices
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ECONIS (ZBW)
1,143
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1
Understanding customers' insights using attribution theory
Sann, Raksmey
;
Lai, Pei-Chun
;
Liaw, Shu-Yi
;
Chen, Chi-Ting
- In:
Bringing the Soul Back to Marketing : Proceedings of …
,
(pp. 20-28)
.
2024
Persistent link: https://www.econbiz.de/10014501014
Saved in:
2
The customer experience with fashion sale robots : a psycho-interpretative framework
Montera, Raffaella
;
Ciasullo, Maria Vincenza
;
Cucari, Nicola
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 207-223)
.
2024
Persistent link: https://www.econbiz.de/10014529106
Saved in:
3
How fair is the handling of the claimant customer? : a comparison between the e-mail and telephone channels
Tahali, Sara
;
Yildiz, Hélène
- In:
Brand, Label, and Product Intelligence : Second …
,
(pp. 129-141)
.
2022
Persistent link: https://www.econbiz.de/10013338063
Saved in:
4
How customer relationship management influences business and how it impacts customer satisfaction and loyalty : how has technology impacted CRM?
Sanyal, Anuska
;
Ritwik, P.
- In:
AI-driven intelligent models for business excellence
,
(pp. 167-181)
.
2023
Persistent link: https://www.econbiz.de/10014281382
Saved in:
5
All users are equal, but some users are more equal than others : exploring the psychology of users that follow social media influencers
Murteira, Carla Sofia Ribeiro
;
Antunes, Ana Cristina
- In:
Using influencer marketing as a digital business strategy
,
(pp. 89-111)
.
2024
Persistent link: https://www.econbiz.de/10014462330
Saved in:
6
Digital influencers and the restaurant sector
Díaz Casquero, Alvaro
;
González Robles, Eva María
; …
- In:
Using influencer marketing as a digital business strategy
,
(pp. 269-287)
.
2024
Persistent link: https://www.econbiz.de/10014462523
Saved in:
7
Changing consumer buyer decision process in the context of Instamoms
İpekoğlu, Ece
;
Gürkaynak, Nilgün
- In:
Using influencer marketing as a digital business strategy
,
(pp. 288-310)
.
2024
Persistent link: https://www.econbiz.de/10014462525
Saved in:
8
The distributed creative brand image : integrating digital influencer collaboration into omnichannel marketing communication
Kallevig, Annette
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 249-270)
.
2024
Persistent link: https://www.econbiz.de/10014529112
Saved in:
9
Text analytics of service customer reviews and feedback : understanding customers' emotions and cognition in the hospitality industry
Zhang, Jie
;
Han, Spring H.
;
Verma, Rohit
- In:
Research handbook on services management
,
(pp. 275-294)
.
2022
Persistent link: https://www.econbiz.de/10014452656
Saved in:
10
The impact of Artificial Intelligence-driven recommendation on customer experience in e-retailing
Patnaik, Priyadarsini
- In:
Artificial intelligence and digital diversity …
,
(pp. 253-275)
.
2022
Persistent link: https://www.econbiz.de/10014391761
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