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~subject:"Data Mining"
~subject:"E-Business"
~subject:"Internet"
~subject:"Werbewirkung"
~type_genre:"Book section"
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Data Mining
E-Business
Internet
Werbewirkung
Website
364
E-commerce
74
Electronic Commerce
74
Social Web
70
Social web
70
Internet marketing
62
Online-Marketing
62
Consumer behaviour
57
Konsumentenverhalten
57
Web analytics
55
Webanalyse
55
Online retailing
49
Online-Handel
49
Deutschland
38
Germany
38
Public relations
34
Öffentlichkeitsarbeit
34
Beziehungsmarketing
24
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24
USA
22
United States
22
Benutzerschnittstelle
21
User interface
21
Bewertung
20
Evaluation
20
Benutzerfreundlichkeit
19
Data mining
19
Usability
19
Web 2.0 technologies
19
Web 2.0-Technologien
19
Customer satisfaction
17
Kundenzufriedenheit
17
Corporate Social Responsibility
16
Corporate social responsibility
16
Dienstleistungsqualität
16
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16
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16
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70
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41
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31
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30
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30
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27
Collection of articles of several authors
12
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12
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9
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9
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4
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1
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19
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Borzemski, Leszek
2
Germanakos, Panagiotis
2
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2
Mourias, Costas
2
Omari, Asem
2
Tsianos, Nikos
2
Aedo, Ignacio
1
Andjonshoaa, Amin
1
Andreopoulou, Zacharoula
1
Ankomah, Paul K.
1
Baeza-Yates, Ricardo
1
Bambauer, Silke
1
Barros, Pedro
1
Bartl, Michael
1
Beiler, Markus
1
Benghozi, Pierre-Jean
1
Berendt, Bettina
1
Berge, Stefan
1
Besson, Jérémy
1
Blumauer, Andreas
1
Born, Thomas
1
Boulicaut, Jean-François
1
Brewton, Barry
1
Buesching, Arne
1
Bureau, Sylvain
1
Camilleri, Mark Anthony
1
Carugati, Andrea
1
Catherall, Paul
1
Caussanel, Jean
1
Chan, Tom S.
1
Charlier, Michael
1
Colleoni, Elanor
1
Criswell, John R.
1
Crossland, Martin D.
1
Devi, M. Indra
1
Du, Jiaxu
1
Díaz, Paloma
1
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1
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1
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1
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Web mining applications in e-commerce and e-services
4
5th Workshop on the Economics of Information and Network Industries : August 30 - 31, 2002
2
Leitfaden Online-Marketing ; [Bd. 1]
2
Marktkommunikation in Theorie und Praxis : inter- und intrakulturelle Dimensionen in der heutigen Wirtschaft
2
Web 2.0 : neue Perspektiven für Marketing und Medien
2
Web technologies for commerce and services online
2
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
1
Business information systems : 13th international conference, BIS 2010, Berlin, Germany, May 3 - 5, 2010 ; proceedings
1
Cases in innovative nonprofits : organizations that make a difference
1
Co-created effective, agile, and trusted eServices : 15th International Conference on Electronic Commerce, ICEC 2013, Turku, Finland, 13 - 15 August 2013 ; proceedings
1
Contemporary research in e-marketing ; 2
1
Crossmedia : wer bleibt auf der Strecke? ; Beiträge aus Wissenschaft und Praxis
1
Cutting edge international research
1
Das Internet der Zukunft : bewährte Erfolgstreiber und neue Chancen ; Wolfgang Fritz zum 60. Geburtstag
1
Data mining for design and marketing
1
Design Management konkret
1
Dialogmarketing Perspektiven 2014/2015 : Tagungsband 9. Wissenschaftlicher Interdisziplinärer Kongress für Dialogmarketing
1
E-commerce and web technologies : 11th international conference, EC-Web 2010, Bilbao, Spain, September 1 - 3, 2010 ; proceedings [of the 11th International Conference on Electronic Commerce and Web Technologies]
1
E-strategies for resource management systems : planning and implementation
1
Economies et sociétés ; 39,4
1
Eurasian Business and Economics Perspectives : Proceedings of the 38th Eurasia Business and Economics Society Conference
1
Field guide to case study research in business-to-business marketing and purchasing
1
Handbook of research on global information technology management in the digital economy
1
Handbuch der Marktforschung
1
Handelsforschung
1
Harnessing technology for knowledge transfer in accountancy, auditing, and finance
1
I-KNOW '07 : 7th International Conference on Knowledge Management ; [conference proceedings ; as a part of TRIPLE-I 2007 ; Graz, Austria, September 5 - 7, 2007]
1
I-MEDIA '07, I-SEMANTICS '07 : International Conferences on New Media Technology and Semantic Systems ; [conference proceedings ; as part of TRIPLE-I 2007 ; Graz, Austria, September 5 - 7, 2007]
1
I-MEDIA '07, I-SEMANTICS '07 : International Conferences on New Media Technology and Semantic Systems ; conference proceedings ; [as part of TRIPLE-I 2007 ; Graz, Austria, September 5 - 7, 2007]
1
Improving decision making in real-time bidding
1
Industrial organization in Canada : empirical evidence and policy challenges
1
Information and communication technologies in tourism 2013 : proceedings of the international conference in Innsbruck, Austria, January 22 - 25, 2013
1
Informationelles Vertrauen für die Informationsgesellschaft
1
Interaktives Internet : Konzeption und Chancen von Web 2.0 ; [19.] Forum Unternehmer und Wissenschaft ; [vom 22. November 2007 an der TU Dresden]
1
Interdisciplinary management research XVI ; 1
1
International business and information technology : interaction and transformation in the global economy
1
International public relations : perspectives from deeply divided societies
1
Knowledge management : innovation, technology and cultures ; proceedings of the 2007 International Conference on Knowledge Management
1
Knowledge management : social, cultural and theoretical perspectives
1
Knowledge management and communication in the information age
1
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ECONIS (ZBW)
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The evolution of CSR information disclosure from Web 1.0 to Web 2.0
Du, Jiaxu
;
Wang, Kangding
- In:
Harnessing technology for knowledge transfer in …
,
(pp. 203-226)
.
2024
Persistent link: https://www.econbiz.de/10014531415
Saved in:
2
Ecotourism as a tool for regional development in the area of prespa national forest park
Koliouska, Christiana
;
Andreopoulou, Zacharoula
; …
- In:
Operational Research Methods in Business, Finance and …
,
(pp. 121-127)
.
2023
Persistent link: https://www.econbiz.de/10014319850
Saved in:
3
A taxonomy of online marketing methods for corporate communication
Hajarian, Mohammad
;
Camilleri, Mark Anthony
;
Díaz, Paloma
- In:
Strategic corporate communication in the digital age
,
(pp. 235-250)
.
2021
Persistent link: https://www.econbiz.de/10012491724
Saved in:
4
Google Analytics best practices in Slovak and Czech online business
Reiter, Miroslav
;
Miklosik, Andrej
- In:
Eurasian Business and Economics Perspectives : …
,
(pp. 101-112)
.
2023
Persistent link: https://www.econbiz.de/10014436512
Saved in:
5
The role of Internet marketing : a case study on the example of Croatian wood industry
Štefanović, Krešimir
;
Stipić, Igor
;
Kelić, Ivan
-
2020
Persistent link: https://www.econbiz.de/10012601632
Saved in:
6
The drivers of the optimal targeting strategy : choosing the frequency and spacing of online display ads
Försch, Steffen
;
Haan, Evert de
- In:
Improving decision making in real-time bidding
,
(pp. 51-84)
.
2018
Persistent link: https://www.econbiz.de/10012267668
Saved in:
7
Digital disruption : a transformation in graduate management online education
Thomas, Dwight Robert
- In:
Phantom ex machina : digital disruption's role in …
,
(pp. 223-233)
.
2017
Persistent link: https://www.econbiz.de/10012163518
Saved in:
8
Intelligent big data analytics : adaptive e-commerce website ranking using apriori hadoop - BDAS-based cloud framework
Malhotra, Dheeraj
;
Verma, Neha
;
Rishi, Om Prakash
; …
- In:
Maximizing business performance and efficiency through …
,
(pp. 50-72)
.
2017
Persistent link: https://www.econbiz.de/10011705186
Saved in:
9
GiveIndia : Web donations in an emerging philanthropic market
Shier, Micheal L.
;
Handy, Femida
- In:
Cases in innovative nonprofits : organizations that …
,
(pp. 95-104)
.
2015
Persistent link: https://www.econbiz.de/10010503390
Saved in:
10
Web page classification using MDAWkNN
Mangai, J. Alemulu
;
Kumar, V. Santhosh
;
Ramesh, Karthik
-
2014
Persistent link: https://www.econbiz.de/10010372458
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