//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Direct marketing"
~subject:"Pharmaindustrie"
~type_genre:"Bibliography included"
~type_genre:"Mehrbändiges Werk"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Pharmaceuticals"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Direct marketing
Pharmaindustrie
Arzneimittel
28
Pharmaceuticals
25
Deutschland
11
Germany
10
Pharmaceutical industry
10
Arzneimittelmarkt
9
Pharmaceutical market
9
Theorie
8
Theory
8
Pharmazeutische Industrie
7
Marketing management
6
Marketingmanagement
6
USA
5
Advertising
4
Gesundheitsökonomik
4
Health economics
4
Medical sciences
4
Medizin
4
Preisregulierung
4
Price regulation
4
United States
4
Werbung
4
Wettbewerb
4
Advertising effects
3
Direktmarketing
3
Elderly people
3
Erfolgsfaktor
3
Gesundheitswesen
3
Health care system
3
Marktsegmentierung
3
Quality management
3
Qualitätsmanagement
3
Strategisches Management
3
Success factor
3
Welt
3
Werbewirkung
3
World
3
Ältere Menschen
3
more ...
less ...
Type of publication
All
Book / Working Paper
10
Type of publication (narrower categories)
All
Bibliography included
Mehrbändiges Werk
Article in journal
1,030
Aufsatz in Zeitschrift
1,030
Graue Literatur
297
Non-commercial literature
297
Working Paper
255
Arbeitspapier
254
Aufsatz im Buch
119
Book section
119
Hochschulschrift
43
Collection of articles of several authors
31
Sammelwerk
31
Thesis
30
Aufsatzsammlung
15
Case study
15
Fallstudie
15
Amtsdruckschrift
9
Government document
9
Conference paper
8
Konferenzbeitrag
8
Konferenzschrift
8
Amtliche Publikation
7
Bibliografie enthalten
7
Lehrbuch
7
Textbook
6
Statistik
5
Bibliografie
4
Conference proceedings
4
Statistics
4
Glossar enthalten
3
Glossary included
3
Market information
3
Marktinformation
3
Multi-volume publication
3
Forschungsbericht
2
No longer published / No longer aquired
2
Reprint
2
Rezension
2
Adressbuch
1
more ...
less ...
Language
All
English
6
German
4
Author
All
Mukherjee, Avinandan
3
Abraham, John
1
Breuer, Robert
1
Eren, Ipek
1
Harrison, Christopher Scott
1
Hartog, Robert
1
Hohensohn, Heidi
1
Küpper, Jörn
1
Lawton Smith, Helen
1
Schulte-Sasse, Hermann
1
more ...
less ...
Published in...
All
International journal of pharmaceutical and healthcare marketing : IJPHM
2
Gabler Edition Wissenschaft
1
Gabler Edition Wissenschaft : Forschungsgruppe Konsum und Verhalten
1
Gabler-Edition Wissenschaft
1
International journal of pharmaceutical and healthcare marketing
1
Mabuse-Verlag Wissenschaft
1
Studies in regulation
1
more ...
less ...
Source
All
ECONIS (ZBW)
10
Showing
1
-
10
of
10
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
Did you mean
:
subject:"pharmaceutical"
(61 results)
1
Pharmaceutical direct-to-consumer advertising ; Pt. 2
Mukherjee, Avinandan
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010237499
Saved in:
2
Pharmaceutical direct-to-consumer advertising : past, present, and future
Mukherjee, Avinandan
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010237501
Saved in:
3
Pharmaceutical direct-to-consumer advertising ; Pt. 1
Mukherjee, Avinandan
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009790606
Saved in:
4
The politics of the international pricing of prescription drugs
Harrison, Christopher Scott
-
2004
-
1. publ.
Persistent link: https://www.econbiz.de/10001786493
Saved in:
5
Regulation of the pharmaceutical industry
Abraham, John
(
contributor
);
Lawton Smith, Helen
(
contributor
)
-
2003
Persistent link: https://www.econbiz.de/10001702740
Saved in:
6
The transnationalisation of the Turkish pharmaceutical industry
Eren, Ipek
-
2002
Persistent link: https://www.econbiz.de/10001752750
Saved in:
7
Marketingstrategien für rezeptfreie Arzneimittel : eine empirische Untersuchung im deutschen Pharmamarkt
Breuer, Robert
-
1999
Persistent link: https://www.econbiz.de/10001364363
Saved in:
8
Der Marketing-Switch pharmazeutischer Produkte : Chancen für forschende Unternehmen
Küpper, Jörn
-
1998
Persistent link: https://www.econbiz.de/10010223751
Saved in:
9
Patientenorientiertes Pharmamarketing : Kommunikation und Entscheidungsverhalten am Markt für verschreibungspflichtige Medikamente
Hohensohn, Heidi
-
1998
Persistent link: https://www.econbiz.de/10000982014
Saved in:
10
Arzneimittel in der Dritten Welt : die Rolle der deutschen Pharmaindustrie
Hartog, Robert
;
Schulte-Sasse, Hermann
-
1993
Persistent link: https://www.econbiz.de/10000866882
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->