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~subject:"Estimation"
~subject:"Markenführung"
~subject:"Retail trade"
~subject:"Unlauterer Wettbewerb"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Bibliography included"
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Search: subject_exact:"Sonderverkauf"
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Estimation
Markenführung
Retail trade
Unlauterer Wettbewerb
Sonderangebot
70
Special offers
70
Deutschland
20
Germany
20
Theorie
18
Theory
18
Consumer behaviour
16
Konsumentenverhalten
16
Preismanagement
14
Pricing strategy
14
Einzelhandel
11
USA
11
United States
11
Einzelhandelspreis
9
Retail price
9
Food retailing
6
Lebensmitteleinzelhandel
6
Beziehungsmarketing
5
Relationship marketing
5
Brand management
4
Low-cost strategy
4
Niedrigpreisstrategie
4
Advertising effects
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Fashion
3
India
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Clearance sales
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2
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2
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Aufsatz in Zeitschrift
Bibliography included
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Duboff, Robert
2
Horst, Peter
2
Atkins, Kelly Green
1
Barsky, Robert B.
1
Breuer, Peter
1
Caro, Felipe
1
Delfgaauw, Josse
1
Dur, Robert A. J.
1
Esch, Franz-Rudolf
1
Gallien, Jérémie
1
Gedenk, Karen
1
Glatzel, Christoph
1
Hemalatha, M.
1
Huchzermeier, Arnd
1
Kaapke, Andreas
1
Kim, Youn-kyung
1
Li, Qing
1
Narayanan, A. G. V.
1
Neslin, Scott A.
1
Ritzka, Nina
1
Rühle, Michaela
1
Schneider, Stefan
1
Sivakumar, V. J.
1
Sol, Joeri
1
Talebian, Masoud
1
Verbeke, Willem J. M. I.
1
Warner, Elizabeth J.
1
Winter, Kai
1
Wolters, Jannik
1
Wu, Xiaoli
1
Yu, Peiwen
1
Şen, Alper
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Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln
2
Operations research
2
Akzente
1
Harvard business review : HBR
1
Harvard-Business-Manager : das Wissen der Besten
1
International journal of business innovation and research
1
International journal of retail & distribution management
1
Journal of labor economics
1
Journal of retailing
1
Marketing : ZFP ; journal of research and management
1
Production and operations management : an international journal of the Production and Operations Management Society
1
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
1
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ECONIS (ZBW)
16
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1
Joint in-season and out-of-season promotion demand forecasting in a retail environment
Wolters, Jannik
;
Huchzermeier, Arnd
- In:
Journal of retailing
97
(
2021
)
4
,
pp. 726-745
Persistent link: https://www.econbiz.de/10013270716
Saved in:
2
Markdown budgets for retail buyers : help or hindrance?
Şen, Alper
;
Talebian, Masoud
- In:
Production and operations management : an international …
26
(
2017
)
10
,
pp. 1875-1892
Persistent link: https://www.econbiz.de/10011778009
Saved in:
3
Managing perishable inventories in retailing : replenishment, clearance sales, and segregation
Li, Qing
;
Yu, Peiwen
;
Wu, Xiaoli
- In:
Operations research
64
(
2016
)
6
,
pp. 1270-1284
Persistent link: https://www.econbiz.de/10011620646
Saved in:
4
Markenführung in Zeiten von Big Data
Horst, Peter
;
Duboff, Robert
- In:
Harvard-Business-Manager : das Wissen der Besten
38
(
2016
)
1
,
pp. 50-60
Persistent link: https://www.econbiz.de/10011535105
Saved in:
5
Don’t let big data bury your brand
Horst, Peter
;
Duboff, Robert
- In:
Harvard business review : HBR
93
(
2015
)
11
,
pp. 78-86
Persistent link: https://www.econbiz.de/10011399712
Saved in:
6
Tournament incentives in the field : gender differences in workplace
Delfgaauw, Josse
;
Dur, Robert A. J.
;
Sol, Joeri
; …
- In:
Journal of labor economics
31
(
2013
)
2
,
pp. 305-326
Persistent link: https://www.econbiz.de/10009759273
Saved in:
7
Clearance pricing optimization for a fast-fashion retailer
Caro, Felipe
;
Gallien, Jérémie
- In:
Operations research
60
(
2012
)
6
,
pp. 1404-1422
Persistent link: https://www.econbiz.de/10009701925
Saved in:
8
Smart shopping : conceptualization and measurement
Atkins, Kelly Green
;
Kim, Youn-kyung
- In:
International journal of retail & distribution management
40
(
2012
)
5
,
pp. 360-375
Persistent link: https://www.econbiz.de/10009568097
Saved in:
9
Modelling clearance sales shopping behaviour
Hemalatha, M.
;
Sivakumar, V. J.
;
Narayanan, A. G. V.
- In:
International journal of business innovation and research
4
(
2010
)
5
,
pp. 451-474
Persistent link: https://www.econbiz.de/10008798779
Saved in:
10
Wirkung von Limited Editions im FMCG-Bereich
Esch, Franz-Rudolf
;
Winter, Kai
- In:
Marketing : ZFP ; journal of research and management
31
(
2009
)
4
,
pp. 234-254
Persistent link: https://www.econbiz.de/10003908000
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