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~subject:"Experiment"
~subject:"United States"
~type_genre:"Working Paper"
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Search: subject:"Werbewirkung"
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Experiment
United States
Werbewirkung
371
Advertising effects
347
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101
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93
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Galasso, Vincenzo
5
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2
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2
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ECONIS (ZBW)
76
EconStor
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71
Changing roles, changing preferences? : The dual impact of gender identity on preferences for sex specific advertising stimuli
Poels, Karolien
(
contributor
); …
-
2005
Persistent link: https://www.econbiz.de/10002914085
Saved in:
72
Markendifferenzierung mittels irrelevanter Attribute : ein experimentelle Studie
Bauer, Hans H.
;
Neumann, Marcus M.
;
Haber, Tobias E.
; …
-
2005
Persistent link: https://www.econbiz.de/10002897831
Saved in:
73
Online advertising and marketing directed toward children
1999
Persistent link: https://www.econbiz.de/10013456616
Saved in:
74
Zur Effizienz verschiedener Ausgestaltungsformen vergleichender Werbung : internationale Rechtslage, "state of the art" und Ergebnisse einer empirischen Studie
Tscheulin, Dieter K.
;
Helmig, Bernd
-
1998
Persistent link: https://www.econbiz.de/10000656969
Saved in:
75
The optimal design of hospital advertisements by means of conjoint measurement
Tscheulin, Dieter K.
;
Helmig, Bernd
-
1997
Persistent link: https://www.econbiz.de/10013418673
Saved in:
76
Separating the long and short-term effects of advertising repetition on brand name awareness
Vanhuele, Marc
-
1994
Persistent link: https://www.econbiz.de/10000909454
Saved in:
77
Dairy sales data and other data needed to measure effectiveness of dairy advertising : (including an inventory of available data)
Forker, Olan D.
;
Liu, Donald J.
;
Hurst, Susan J.
-
1987
Persistent link: https://www.econbiz.de/10000749570
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