//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Finanzdienstleistung"
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Bankmarketing"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Finanzdienstleistung
Bank marketing
249
Bankmarketing
249
Beziehungsmarketing
66
Relationship marketing
66
Deutschland
55
Germany
55
Personal banking
37
Privatkundengeschäft
37
Bank
35
Consumer behaviour
29
Konsumentenverhalten
29
Electronic Banking
26
Electronic banking
26
USA
23
United States
23
Customer satisfaction
20
Financial services
20
Kundenzufriedenheit
20
Dienstleistungsqualität
15
Service quality
15
Theorie
14
Theory
14
Austria
12
Bankgeschäft
12
Banking services
12
Distribution channel
12
Vertriebsweg
12
Österreich
12
Bankwirtschaft
10
Economics of banking
10
India
10
Indien
10
Marketing management
10
Marketingmanagement
10
Greece
9
Griechenland
9
Preismanagement
9
Pricing strategy
9
Target group
9
more ...
less ...
Online availability
All
Undetermined
5
Free
1
Type of publication
All
Article
20
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Hochschulschrift
63
Thesis
59
Bibliografie enthalten
38
Bibliography included
38
Aufsatz im Buch
30
Book section
30
Graue Literatur
27
Non-commercial literature
27
Collection of articles of several authors
24
Sammelwerk
24
Article in journal
20
Aufsatzsammlung
11
Conference proceedings
9
Konferenzschrift
9
Working Paper
6
Arbeitspapier
5
Lehrbuch
5
Textbook
5
Handbook
4
Handbuch
4
Abstract
1
Amtsdruckschrift
1
Case study
1
Dissertation u.a. Prüfungsschriften
1
Elektronischer Datenträger
1
Fallstudie
1
Fallstudiensammlung
1
Festschrift
1
Government document
1
Market information
1
Marktinformation
1
Mikroform
1
more ...
less ...
Language
All
English
14
German
6
Author
All
Ali, Liaqat
1
Batra, Dharminder Kumar
1
Camilleri, Silvio John
1
Chan, Kara
1
Chen, Jie
1
Ellul, Denise
1
Foust, Jacque E.
1
Fraering, Martin
1
Gera, Rajat
1
Gerstmeier, Eva
1
Grimbald, Ndah
1
Harrison, Tina Suzanne
1
Heinonen, Kristina
1
Herrmann, Andreas
1
Huber, Frank
1
Jasny, Ralf
1
Kaur, Simran Jit
1
Kilic, Ozcan
1
Mah, Tarbot Chelsea
1
Meyer zu Selhausen, Hermann
1
Miller, Darryl W.
1
Minor, Michael
1
Mittal, Anurag
1
Mittal, Sanjiv
1
Onyia, Okey Peter
1
Ross, Stephen A.
1
Schierenbeck, Henner
1
Schäfer, Henry
1
Shostack, G. L.
1
Siddiqi, Muhammad Iqbal
1
Skiera, Bernd
1
Solomon, Michael R.
1
Stepanchuk, Tanja
1
Stern, Barbara B.
1
Stinerock, Robert
1
Tagg, Stephen K.
1
Tsang, Lennon
1
Vetter, Ingrid
1
Ziesche, Jörg
1
more ...
less ...
Published in...
All
The international journal of bank marketing : IJBM
3
Bank-Archiv : Zeitschrift für das gesamte Bank- und Börsenwesen : journal of banking and financial research
2
Die Bank
2
Bank-Praktiker : rechtssicher, revisionsfest, risikogerecht
1
Business and Economic Research : BER
1
International journal of financial research
1
Journal for global business advancement : JGBA
1
Journal of financial services marketing : JFSM
1
Journal of marketing
1
Journal of the Institute of Actuaries
1
Manthan : journal of commerce and management
1
Nachrichten aus dem Institut für Kreditwesen
1
The journal of finance : the journal of the American Finance Association
1
The journal of services marketing
1
The service industries journal
1
Young consumers : insight and ideas for responsible marketers
1
more ...
less ...
Source
All
ECONIS (ZBW)
20
Showing
1
-
10
of
20
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Bank marketing and its effects on customer retention in microfinance in Yaounde, Cameroon
Mah, Tarbot Chelsea
;
Grimbald, Ndah
- In:
Business and Economic Research : BER
13
(
2023
)
1
,
pp. 57-68
Persistent link: https://www.econbiz.de/10014288635
Saved in:
2
From traditional banking to technology-enabled banking services in India : a study of bank customers' perceptive
Ali, Liaqat
;
Kaur, Simran Jit
- In:
Journal for global business advancement : JGBA
15
(
2022
)
4
,
pp. 447-468
Persistent link: https://www.econbiz.de/10014309015
Saved in:
3
Key strategic prescription for Indian financial services sector : a study with special reference to ICICI Bank
Mittal, Anurag
- In:
Manthan : journal of commerce and management
4
(
2017
)
1
,
pp. 82-93
Persistent link: https://www.econbiz.de/10011863128
Saved in:
4
Younger customers' outlooks when selecting and changing a financial services provider : the case of Maltese students
Camilleri, Silvio John
;
Ellul, Denise
- In:
International journal of financial research
8
(
2017
)
2
,
pp. 51-63
Persistent link: https://www.econbiz.de/10011779436
Saved in:
5
Marketing bank services to youth in China
Chan, Kara
;
Tsang, Lennon
;
Chen, Jie
- In:
Young consumers : insight and ideas for responsible …
18
(
2017
)
3
,
pp. 278-289
Persistent link: https://www.econbiz.de/10011786185
Saved in:
6
An evaluation of an integrated perspective of perceived service quality for retail banking services in India
Mittal, Sanjiv
;
Gera, Rajat
;
Batra, Dharminder Kumar
- In:
The international journal of bank marketing : IJBM
33
(
2015
)
3
,
pp. 330-350
Persistent link: https://www.econbiz.de/10011383612
Saved in:
7
Multiple perspectives on customer relationships : editorial
Heinonen, Kristina
- In:
The international journal of bank marketing : IJBM
32
(
2014
)
6
,
pp. 450-456
Persistent link: https://www.econbiz.de/10010415439
Saved in:
8
Towards a universal model of internet banking adoption : initial conceptualization
Harrison, Tina Suzanne
;
Onyia, Okey Peter
;
Tagg, Stephen K.
- In:
The international journal of bank marketing : IJBM
32
(
2014
)
7
,
pp. 647-687
Persistent link: https://www.econbiz.de/10010423921
Saved in:
9
Beyond loyalty : customer satisfaction, loyalty, and fortitude
Fraering, Martin
;
Minor, Michael
- In:
The journal of services marketing
27
(
2013
)
4
,
pp. 334-344
Persistent link: https://www.econbiz.de/10009788843
Saved in:
10
Suchmaschinenmarketing: profitable Kampagnensteuerung
Gerstmeier, Eva
;
Skiera, Bernd
;
Stepanchuk, Tanja
; …
- In:
Bank-Praktiker : rechtssicher, revisionsfest, risikogerecht
(
2008
)
3
,
pp. 138-142
Persistent link: https://www.econbiz.de/10003644495
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->