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~subject:"Firmenimage"
~subject:"Marketing"
~subject:"Transnational corporation"
~subject:"USA"
~type_genre:"Book section"
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India building its nation brand soft power through its global organizations in the 21st century
Biswas, Mitrajit
- In:
Global perspectives on soft power management in business
,
(pp. 171-177)
.
2023
Persistent link: https://www.econbiz.de/10014460494
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2
Global reputation management : understanding and managing reputation as shared value across borders
Kelley, Keith James
;
Thams, Yannick
- In:
Global aspects of reputation and strategic management
,
(pp. 23-48)
.
2019
Persistent link: https://www.econbiz.de/10012125430
Saved in:
3
Economic indicators affecting the media reputation of a country : the case of Chile (1990-2015)
Leiva, Ricardo
;
Kimber, David
- In:
Global aspects of reputation and strategic management
,
(pp. 143-163)
.
2019
Persistent link: https://www.econbiz.de/10012125455
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4
Why do people love museums so much? : empirical evidence about the Stellar reputations of art museums and what companies can learn from it
Riel, Cees B. M. van
- In:
Global aspects of reputation and strategic management
,
(pp. 185-209)
.
2019
Persistent link: https://www.econbiz.de/10012125459
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