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Going green for self or for others? : gender and identity salience effects on sustainable consumption
Pinto, Diego Costa
;
Herter, Márcia Maurer
;
Rossi, Patricia
- In:
International journal of consumer studies
38
(
2014
)
5
,
pp. 540-549
Persistent link: https://www.econbiz.de/10010518080
Saved in:
2
"Man, I shop like a woman!" : the effects of gender and emotions on consumer shopping behaviour outcomes
Herter, Márcia Maurer
;
Santos, Cristiane Pizzutti dos
; …
- In:
International journal of retail & distribution management
42
(
2014
)
9
,
pp. 780-804
Persistent link: https://www.econbiz.de/10010417745
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