//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Herkunftsbezeichnung"
~type_genre:"Annual report"
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Standortmarketing"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Herkunftsbezeichnung
Place marketing
202
Standortmarketing
202
Standortpolitik
182
Location policy
181
Brand management
119
Markenführung
119
Brand image
78
Markenimage
78
Tourism marketing
66
Tourismusmarketing
66
City marketing
47
Stadtmarketing
47
Place branding
46
Theorie
38
Theory
38
place branding
36
USA
34
United States
34
Tourism
33
Tourismus
33
Deutschland
31
Germany
31
Standortwettbewerb
29
Territorial competition
29
Designation of origin
27
Destination management
26
Destinationsmanagement
26
Auslandsinvestition
25
Foreign investment
25
Consumer behaviour
23
Konsumentenverhalten
23
Regional policy
20
Regionalpolitik
20
place marketing
18
Betriebliche Standortwahl
17
Brand
17
Firm location choice
17
Holiday behaviour
17
Markenartikel
17
more ...
less ...
Online availability
All
Undetermined
19
Type of publication
All
Article
27
Type of publication (narrower categories)
All
Annual report
Aufsatz in Zeitschrift
Article in journal
27
Aufsatz im Buch
3
Aufsatzsammlung
3
Book section
3
Case study
3
Collection of articles of several authors
3
Fallstudie
3
Graue Literatur
3
Hochschulschrift
3
Non-commercial literature
3
Sammelwerk
3
Thesis
2
Arbeitspapier
1
Collection of articles written by one author
1
Conference proceedings
1
Fallstudiensammlung
1
Konferenzschrift
1
Sammlung
1
Working Paper
1
more ...
less ...
Language
All
English
27
Author
All
Melewar, T. C.
4
Stylidis, Dimitrios
3
Foroudi, Mohammad Mahdi
2
Gertner, Rosane K.
2
Hamzaoui-Essoussi, Leila
2
Jaffe, Eugene D.
2
Papadopoulos, Nicolas G.
2
Ageeva, Elena
1
Akarsu, Tugra Nazlil
1
Aldabbas, Hazem
1
Aslam, M. K. Muhammed
1
Bang, Nguyen
1
Barmbold, Jens
1
Berger, Ron
1
Biran, Avital
1
Bridson, Kerrie
1
Bruwer, Johan
1
Buchanan-Oliver, Margo
1
Bulmer, Sandy
1
Casidy, Riza
1
Cherifi, Barbora
1
Chintagunta, Pradeep K.
1
Chu, Junhong
1
Dennis, Charles
1
Famularo, Biagio
1
Foroudi, Pantea
1
Freire, João
1
Garay Tamajón, Luis Alfonso
1
Graham, Anne
1
Gupta, Shashwat
1
Gupta, Suraksha
1
Haucap, Justus
1
Hede, Anne-Marie
1
Helmi, Jessica
1
Herstein, Ram
1
Heslop, Louise A.
1
Hinson, Robert
1
Jawahar, Deepa
1
João, Freire
1
Juusola, Katariina
1
more ...
less ...
Published in...
All
Journal of business research : JBR
4
The journal of product & brand management
3
Africa journal of management
2
International journal of leisure and tourism marketing : IJLTM
2
Tourism management perspectives : TMP
2
Australasian marketing journal
1
Competitiveness review : an international business journal incorporating Journal of global competitiveness
1
International journal of Indian culture and business management : IJICBM
1
International journal of wine business research : IJWBR
1
Journal of destination marketing & management
1
Journal of international economics
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
Journal of strategic marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Journal of vacation marketing : an international journal
1
Marketing intelligence & planning
1
Quantitative marketing and economics : QME
1
Tourism analysis : an interdisciplinary tourism & hospitality journal
1
Tourism review
1
more ...
less ...
Source
All
ECONIS (ZBW)
27
Showing
1
-
10
of
27
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Determining the predictive importance of the core dimensions of nation brands
Lahrech, Abdelmounaim
;
Aldabbas, Hazem
;
Juusola, Katariina
- In:
The journal of product & brand management
32
(
2023
)
8
,
pp. 1207-1219
Persistent link: https://www.econbiz.de/10014485561
Saved in:
2
Conceptualizing nation branding : the systematic literature review
Rojas-Méndez, José
;
Khoshnevis, Mozhde
- In:
The journal of product & brand management
32
(
2023
)
1
,
pp. 107-123
Persistent link: https://www.econbiz.de/10013552940
Saved in:
3
Airportscape and its effect on airport sense of place and destination image perception
Walanchalee Wattanacharoensil
;
Pipatpong Fakfare
; …
- In:
Tourism review
77
(
2022
)
2
,
pp. 549-569
Persistent link: https://www.econbiz.de/10012939753
Saved in:
4
Product-place image, destination loyalty and destination brand equity : an empirical study of an Ayurvedic destination
Jawahar, Deepa
;
Aslam, M. K. Muhammed
- In:
International journal of Indian culture and business …
22
(
2021
)
3
,
pp. 401-416
Persistent link: https://www.econbiz.de/10012511244
Saved in:
5
Geography as branding : descriptive evidence from Taobao
Chintagunta, Pradeep K.
;
Chu, Junhong
- In:
Quantitative marketing and economics : QME
19
(
2021
)
1
,
pp. 53-92
Persistent link: https://www.econbiz.de/10012488949
Saved in:
6
Exploring Czechs' and Greeks' mental associations of London : a tourist destination or a place to live in?
Stylidis, Dimitrios
;
Cherifi, Barbora
;
Melewar, T. C.
- In:
Journal of destination marketing & management
19
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012548402
Saved in:
7
Territorial brand management : beer, authenticity, and sense of place
Melewar, T. C.
;
Skinner, Heather
- In:
Journal of business research : JBR
116
(
2020
),
pp. 680-689
Persistent link: https://www.econbiz.de/10012257669
Saved in:
8
Exploring the dialogic communication potential of selected African destinations' place websites
Hinson, Robert
;
Osabutey, Ellis L. C.
;
Kosiba, John …
- In:
Journal of business research : JBR
116
(
2020
),
pp. 690-698
Persistent link: https://www.econbiz.de/10012257671
Saved in:
9
Nations as brands : cinema's place in the branding role
Gupta, Shashwat
;
Foroudi, Mohammad Mahdi
;
Väätänen, Juha
- In:
Journal of business research : JBR
116
(
2020
),
pp. 721-733
Persistent link: https://www.econbiz.de/10012257675
Saved in:
10
A typology of organisational stakeholder engagement with place brand identity
Helmi, Jessica
;
Bridson, Kerrie
;
Casidy, Riza
- In:
Journal of strategic marketing
28
(
2020
)
7
,
pp. 620-638
Persistent link: https://www.econbiz.de/10012313927
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->