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~subject:"Hotel industry"
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Search: subject_exact:"Markenbeziehungen"
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Hotel industry
Brand loyalty
831
Markentreue
831
Consumer behaviour
593
Konsumentenverhalten
593
Brand management
560
Markenführung
560
Beziehungsmarketing
535
Relationship marketing
534
Markenimage
416
Brand image
415
Markenartikel
405
Brand
404
brand loyalty
155
Customer satisfaction
152
Kundenzufriedenheit
152
Social Web
150
Social web
150
Internet marketing
121
Online-Marketing
121
Confidence
85
Vertrauen
85
Emotion
63
Kundenbindung
56
Customer retention
52
Customer integration
42
Kundenintegration
42
Personality psychology
38
Persönlichkeitspsychologie
38
USA
33
Dienstleistungsqualität
32
Service quality
32
United States
31
Viral marketing
31
Virales Marketing
31
brand trust
30
Deutschland
29
Hotellerie
29
Marketing management
29
Advertising effects
28
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21
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1
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Article
29
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29
Aufsatz in Zeitschrift
29
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English
29
Author
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Han, Heesup
4
Kim, Jinkyung Jenny
3
So, Kevin Kam Fung
3
Hanks, Lydia
2
King, Ceridwyn
2
Mody, Makarand Amrish
2
Nuseir, Mohammed T.
2
Sparks, Beverley
2
Agyeiwaah, Elizabeth
1
Alnawas, Ibrahim
1
Ariza-Montes, Antonio
1
Back, Ki-Joon
1
Bian, Jing
1
Dinca, Alexandra
1
Dioko, Leonardo A. N.
1
Dogru, Tarik
1
Ekinci, Yüksel
1
Ferreira, Aristides Isidoro
1
Gil Saura, Irene
1
Harrill, Rich
1
Hemsley-Brown, Jane
1
Hsu, Fu Chieh
1
Jang, Soocheong
1
Joshi, Richa
1
Ju, Yongwook
1
Komppula, Raija
1
Konu, Henna
1
Koo, Bonhak
1
Kozak, Nazmi
1
Kumar, Vikas
1
Leal, Catarina Correia
1
Lee, Jin-soo
1
Lee, Myong Jae
1
Lee, Seonjeong
1
Li, Xiangping
1
Liu, Chunhui
1
Liu, Jing
1
Liu, Tingting
1
Mahasuweerachai, Patcharaporn
1
Martin, Drew
1
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Published in...
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International journal of hospitality management
7
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
International journal of contemporary hospitality management
3
Journal of hospitality marketing & management
2
Global business and finance review
1
International journal of business excellence : IJBEX
1
International journal of services and standards
1
International journal of technology marketing : IJTMkt
1
Journal of business research : JBR
1
Journal of promotion management : innovations in planning and applied research
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
Journal of retailing and consumer services
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Journal of vacation marketing
1
Tourism analysis : an interdisciplinary tourism & hospitality journal
1
Tourism and hospitality research : the surrey quarterly review
1
Tourism management : research, policies, practice
1
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ECONIS (ZBW)
29
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1
Social justice or social stigma? : hotel customers' perception on branded hotel used as quarantine facility
Hsu, Fu Chieh
;
Agyeiwaah, Elizabeth
;
Liu, Jing
;
Scott, Noel
- In:
Journal of hospitality & tourism research : JHTR ; the …
48
(
2024
)
5
,
pp. 851-867
Persistent link: https://www.econbiz.de/10014633777
Saved in:
2
The psychology of vacationers' hotel brand choice in a post-pandemic world
Kim, Jinkyung Jenny
;
Lee, Myong Jae
;
Han, Heesup
- In:
Journal of vacation marketing
29
(
2023
)
2
,
pp. 206-221
Persistent link: https://www.econbiz.de/10014246967
Saved in:
3
Tangible and intangible hotel in-room amenities in shaping customer experience and the consequences in the with-corona era
Kim, Jinkyung Jenny
;
Lee, Jin-soo
;
Han, Heesup
- In:
International journal of contemporary hospitality management
35
(
2023
)
2
,
pp. 657-681
Persistent link: https://www.econbiz.de/10013546072
Saved in:
4
The effect of COVID-19 on hotel booking intentions: Investigating the roles of message appeal type and brand loyalty
Ju, Yongwook
;
Jang, Soocheong
- In:
International journal of hospitality management
108
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013482202
Saved in:
5
Assessing the impact of brand equity and demographic characteristics on brand loyalty : the mediating role played by customer experience in United Arab Emirates' hotel industry
Nuseir, Mohammed T.
- In:
Journal of hospitality & tourism research : JHTR ; the …
46
(
2022
)
5
,
pp. 905-922
Persistent link: https://www.econbiz.de/10013257065
Saved in:
6
The role of traditional product development in building relationship quality and its impact on resort hotel brand loyalty
Utama, I Putu
- In:
Global business and finance review
24
(
2019
)
1
,
pp. 44-58
Persistent link: https://www.econbiz.de/10012005189
Saved in:
7
Assessing the impact of brand equity and customer experience on brand loyalty in the United Arab Emirates' hotel industry
Nuseir, Mohammed T.
- In:
International journal of business excellence : IJBEX
25
(
2021
)
4
,
pp. 459-473
Persistent link: https://www.econbiz.de/10012798424
Saved in:
8
Understanding customer engagement and social media activities in tourism : a latent profile analysis and cross-validation
So, Kevin Kam Fung
;
Wei, Wei
;
Martin, Drew
- In:
Journal of business research : JBR
129
(
2021
),
pp. 474-483
Persistent link: https://www.econbiz.de/10012509683
Saved in:
9
The impact of hotel attributes, well-being perception, and attitudes on brand loyalty : examining the moderating role of COVID-19 pandemic
Kim, Jinkyung Jenny
;
Han, Heesup
;
Ariza-Montes, Antonio
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012648895
Saved in:
10
Investigating emotional commitment towards a region and a hotel brand
Konu, Henna
;
Murphy, Jamie
;
Komppula, Raija
;
Mikkonen, Titta
- In:
International journal of hospitality management
87
(
2020
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012241562
Saved in:
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