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Information technology
Beziehungsmarketing
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Marketing management
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Marketingmanagement
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Relationship marketing
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Spain
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Spanien
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Tourism marketing
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Kundenwert
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Tourismuswirtschaft
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perceived value
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rural tourism
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Arbeitszufriedenheit
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Betriebliche Wertschöpfung
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Brand
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Customer integration
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Dienstleistungsqualität
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GPS
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Google Location History
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Frías Jamilena, Dolores María
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Polo Peña, Ana Isabel
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Rodríguez Molina, Miguel Ángel
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Journal of travel and tourism marketing
1
The service industries journal
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ECONIS (ZBW)
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Value co-creation via information and communications technology
Polo Peña, Ana Isabel
;
Frías Jamilena, Dolores María
; …
- In:
The service industries journal
34
(
2014
)
13
,
pp. 1043-1059
Persistent link: https://www.econbiz.de/10010412932
Saved in:
2
Impact of customer orientation and ICT use on the perceived performance of rural tourism enterprises
Polo Peña, Ana Isabel
;
Frías Jamilena, Dolores María
; …
- In:
Journal of travel and tourism marketing
30
(
2013
)
3/4
,
pp. 272-289
Persistent link: https://www.econbiz.de/10009775416
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