//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Innovation"
~subject:"Markenführung"
~type_genre:"Collection of articles of several authors"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Business-to-business relationship"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Innovation
Markenführung
B-to-B-Marketing
103
Business-to-business marketing
103
Lieferantenmanagement
33
Supplier relationship management
33
Marketingmanagement
24
Investitionsgütermarketing
21
Marketing management
21
Theorie
19
Theory
19
Business-to-Business-Marketing
18
Marketing
18
Deutschland
16
Germany
15
Beziehungsmarketing
11
Relationship marketing
11
Beschaffung
10
Procurement
10
Physical distribution
9
Vertrieb
9
Business network
8
Preismanagement
8
Pricing strategy
8
Unternehmensnetzwerk
8
Innovation management
7
Innovationsmanagement
7
Bundling strategy
6
Direktmarketing
6
Leistungsbündel
6
Strategisches Management
6
Dienstleistungsmarketing
5
Investitionsgüterindustrie
5
Marketing theory
5
Marketingtheorie
5
Services marketing
5
Strategic management
5
USA
5
United States
5
Verkauf
5
Betriebliche Wertschöpfung
4
Consumer goods marketing
4
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Book / Working Paper
7
Type of publication (narrower categories)
All
Collection of articles of several authors
Article in journal
248
Aufsatz in Zeitschrift
248
Aufsatz im Buch
59
Book section
59
Hochschulschrift
36
Thesis
27
Case study
12
Fallstudie
12
Graue Literatur
10
Non-commercial literature
10
Sammelwerk
7
Arbeitspapier
5
Aufsatzsammlung
5
Working Paper
5
Bibliografie enthalten
3
Bibliography included
3
Conference paper
2
Guidebook
2
Konferenzbeitrag
2
Konferenzschrift
2
Ratgeber
2
Handbook
1
Handbuch
1
Reprint
1
more ...
less ...
Language
All
English
5
German
2
Author
All
Baumgarth, Carsten
1
Brashear-Alejandro, Thomas
1
Cantù, Chiara
1
Gey, Thomas
1
Hinterhuber, Andreas
1
Kindström, Daniel
1
Liozu, Stephan
1
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
2
Published in...
All
The journal of business & industrial marketing
3
Industrial marketing management : the international journal for industrial and high-tech firms
1
Source
All
ECONIS (ZBW)
7
Showing
1
-
7
of
7
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Special section on: SI : branding in B2B context
2018
Persistent link: https://www.econbiz.de/10012005763
Saved in:
2
B-to-B-Markenführung : Grundlagen - Konzepte - Best Practice
Baumgarth, Carsten
(
ed.
)
-
2018
-
2., vollständig überarbeitete Auflage
Persistent link: https://www.econbiz.de/10011782278
Saved in:
3
Innovation in pricing : contemporary theories and best practices
Hinterhuber, Andreas
(
ed.
);
Liozu, Stephan
(
ed.
)
-
2018
-
Second edition
Persistent link: https://www.econbiz.de/10013547377
Saved in:
4
Brand the Future : systematische Markenentwicklung im B2B
Gey, Thomas
(
ed.
)
-
2017
Persistent link: https://www.econbiz.de/10011484774
Saved in:
5
Innovation in B2B networks
Cantù, Chiara
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011342387
Saved in:
6
Service innovation in business-to-business firms
Kindström, Daniel
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10010248158
Saved in:
7
Business-to-business marketing strategy : innovation, execution and competition
Brashear-Alejandro, Thomas
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009672510
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->