//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Innovationsmanagement"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Collection of articles of several authors"
~type_genre:"Reprint"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Gebrauchsgüterindustrie"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Innovationsmanagement
Consumer goods industry
338
Konsumgüterindustrie
338
Consumer behaviour
56
Konsumentenverhalten
56
Consumer goods
44
Konsumgüter
44
USA
42
United States
42
Brand management
34
Markenführung
34
Lieferkette
31
Supply chain
31
Einzelhandel
29
Marketingmanagement
29
Retail trade
29
Deutschland
28
Marketing management
28
Germany
27
Consumer products distribution
24
Konsumgüterhandel
24
Lieferantenmanagement
23
Supplier relationship management
23
India
20
Indien
20
Theorie
20
Theory
20
Innovation management
19
Consumer goods marketing
18
Konsumgütermarketing
18
Brand
17
Markenartikel
17
Beziehungsmarketing
16
Brand image
16
Distribution channel
16
Innovation
16
Markenimage
16
Relationship marketing
16
Vertriebsweg
16
Multinationales Unternehmen
15
more ...
less ...
Online availability
All
Undetermined
4
Free
1
Type of publication
All
Article
19
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Collection of articles of several authors
Reprint
Article in journal
19
Aufsatz im Buch
8
Book section
8
Case study
8
Fallstudie
8
Hochschulschrift
7
Thesis
7
Graue Literatur
5
Non-commercial literature
5
Arbeitspapier
1
Working Paper
1
more ...
less ...
Language
All
English
16
German
2
French
1
Author
All
Brown, Bruce
3
Anthony, Scott D.
2
Hoffman, Donna L.
2
Kopalle, Praveen K.
2
Novak, Thomas P.
2
Barrère, Christian
1
Bartl, Michael
1
Bauer, Eva
1
Baumgarten, Antje
1
Binuyo, Adekunle Oluwole
1
Binuyo, Babatunde Oloyede
1
Brem, Alexander
1
Derqui, Belén
1
Dominiquini, Jennifer Kelly
1
Ekpe, Hillary
1
Elsner, Robert
1
Ernst, Holger
1
Fayos, Teresa
1
Füller, Johann
1
Herstatt, Cornelius
1
Lokshin, Boris
1
Makarevich, Alex
1
Mariani, Marcello M.
1
Mühlbacher, Hans
1
Occhiocupo, Nicoletta
1
Simms, Chris
1
Slind-Flor, Victoria
1
Trott, Paul
1
Van Gils, Anita Elisabeth Jacqueline
1
Wamba, Samuel Fosso
1
Wei, Wei
1
more ...
less ...
Published in...
All
Business strategy review
1
Creativity and innovation management
1
Economie appliquée : archives de l'Institut de Sciences Mathématiques et Economiques Appliquées ; an international journal of economic analysis
1
European journal of innovation management
1
European journal of marketing : EJM
1
European management journal
1
Harvard business review : HBR
1
Harvard-Business-Manager : das Wissen der Besten
1
Innovation: organization & management : IOM
1
Intellectual asset management : IAM ; magazine
1
International journal of innovation management
1
Journal of business research : JBR
1
Journal of marketing research : JMR
1
MSI reports : working paper series
1
Problems and perspectives in management : PPM ; international research journal
1
Research technology management : RTM
1
Strategy & leadership : a publication of Strategic Leadership Forum
1
The journal of product innovation management : an international publication of the Product Development & Management Association
1
Zeitschrift Führung + Organisation : ZfO
1
more ...
less ...
Source
All
ECONIS (ZBW)
19
Showing
1
-
10
of
19
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The virtuous cycle of trust : unveiling clues to successful innovation in the Fast Moving Consumer Goods industry
Derqui, Belén
;
Fayos, Teresa
;
Occhiocupo, Nicoletta
- In:
European journal of innovation management
25
(
2022
)
6
,
pp. 1036-1056
Persistent link: https://www.econbiz.de/10014231258
Saved in:
2
Exploring how consumer goods companies innovate in the digital age : the role of big data analytics companies
Mariani, Marcello M.
;
Wamba, Samuel Fosso
- In:
Journal of business research : JBR
121
(
2020
),
pp. 338-352
Persistent link: https://www.econbiz.de/10012417351
Saved in:
3
Innovative strategies and firm growth : evidence from selected fast moving consumer goods firms in Lagos state, Nigeria
Binuyo, Adekunle Oluwole
;
Ekpe, Hillary
;
Binuyo, …
- In:
Problems and perspectives in management : PPM ; …
17
(
2019
)
2
,
pp. 313-322
Persistent link: https://www.econbiz.de/10012122527
Saved in:
4
Make-or-buy decisions on technology-intensive products : insights from the consumer goods industry
Brem, Alexander
;
Elsner, Robert
- In:
International journal of innovation management
22
(
2018
)
6
,
pp. 1850046-1-17
Persistent link: https://www.econbiz.de/10011919977
Saved in:
5
Organizing for success in internal corporate venturing : an inductive case study of a multinational consumer goods company
Makarevich, Alex
- In:
Creativity and innovation management
26
(
2017
)
2
,
pp. 189-201
Persistent link: https://www.econbiz.de/10011724314
Saved in:
6
Conceptualising the management of packaging within new product development : a grounded investigation in the UK fast moving consumer goods industry
Simms, Chris
;
Trott, Paul
- In:
European journal of marketing : EJM
48
(
2014
)
11/12
,
pp. 2009-2032
Persistent link: https://www.econbiz.de/10010461817
Saved in:
7
An empirical derived framework of web-based interactive innovation practices
Wei, Wei
- In:
Innovation: organization & management : IOM
15
(
2013
)
1
,
pp. 60-82
Persistent link: https://www.econbiz.de/10009761303
Saved in:
8
A manager's perspective on virtual customer integration for new product development
Bartl, Michael
;
Füller, Johann
;
Mühlbacher, Hans
; …
- In:
The journal of product innovation management : an …
29
(
2012
)
6
,
pp. 1031-1046
Persistent link: https://www.econbiz.de/10010219650
Saved in:
9
How P&G tripled its innovation success rate
Brown, Bruce
;
Anthony, Scott D.
- In:
Harvard business review : HBR
89
(
2011
)
6
,
pp. 64-72
Persistent link: https://www.econbiz.de/10009233231
Saved in:
10
Die Ideenfabrik
Brown, Bruce
;
Anthony, Scott D.
- In:
Harvard-Business-Manager : das Wissen der Besten
33
(
2011
)
8
,
pp. 18-29
Persistent link: https://www.econbiz.de/10009234062
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->