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~subject:"Internet marketing"
~type_genre:"Hochschulschrift"
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Search: subject_exact:"Advertising media"
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Internet marketing
Werbeträger
27
Advertising media
13
Deutschland
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Gärtner, Sandra
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Juntunen, Arja
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Nottorf, Florian
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Acta Universitatis Oeconomicae Helsingiensis / A
1
Reihe: Telekommunikation _372 Medienwirtschaft
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ECONIS (ZBW)
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Analyzing consumer online behavior using user-level and aggregated advertising data
Nottorf, Florian
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2013
Persistent link: https://www.econbiz.de/10010236326
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2
Die Währung für Online-Werbung : Entwicklung eines Studienansatzes zur Messung der Medialeistung von Werbeträgerangeboten im Internet
Gärtner, Sandra
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2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10013438259
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3
Audience members' goals of media use and processing of advertisements
Juntunen, Arja
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2001
Persistent link: https://www.econbiz.de/10001565737
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