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~subject:"Konsumentenverhalten"
~subject:"Umfrageforschung"
~type_genre:"Article in journal"
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Konsumentenverhalten
Umfrageforschung
Meinungsforschung
326
Opinion poll
326
USA
61
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61
Deutschland
33
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33
Theorie
33
Theory
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Bosman, Magdalena J. C.
2
Ellis, Susanna M.
2
Jerling, Johann C.
2
Adamowicz, Wiktor
1
Ang, Christopher C.
1
Ashley, Christy
1
Badham, Jane
1
Bartikowski, Boris
1
Bhatia, Tulikaa
1
Bouwer, Susanna C.
1
Burton, Jamie
1
Chan, Elaine
1
Chandon, Jean-Luis
1
Chen, Yen-Ming
1
Cho, Vincent
1
Clement, Michel
1
Coelho, Pedro S.
1
Connon, Neil G.
1
Cray, David
1
Cullen, Carman W.
1
Diacon, Stephen R.
1
Eckhardt, Giana M.
1
Ennew, Christine T.
1
Erasmus, Alet C.
1
Esteves, Susana P.
1
Hernandez, Monica D.
1
Heslop, Louise A.
1
Holden, Stephen H.
1
Houston, Michael J.
1
Hu, Wuyang
1
Kaciak, Eugene
1
Kamei, Katsuyuki
1
Kassardjian, Elsa
1
Khammash, Marwan
1
Kilian, Thomas
1
Leonard, Hillary A.
1
Liu, Qian
1
Lu, Irene R. R.
1
Manchanda, Puneet
1
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Journal of consumer behaviour : an international research review
3
International journal of consumer studies
2
Journal of marketing research : JMR
2
Qualitative market research : an international journal
2
Asia Pacific journal of marketing and logistics
1
Information systems and e-business management : ISeB
1
International journal of business and systems research
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
Jahrbuch der Absatz- und Verbrauchsforschung
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of global marketing
1
Journal of marketing management : MM
1
Journal of targeting, measurement and analysis for marketing
1
Medienwirtschaft : MW ; Perspektiven der digitalen Transformation
1
Revue française d'économie : RFE
1
The Geneva papers on risk and insurance - issues and practice : an official journal of the Geneva Association
1
The marketing review
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ECONIS (ZBW)
23
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23
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1
Exploring the underlying dimensions of violence in print advertisements
Leonard, Hillary A.
;
Ashley, Christy
- In:
Journal of advertising : official publication of the …
41
(
2012
)
1
,
pp. 77-90
Persistent link: https://www.econbiz.de/10009536710
Saved in:
2
L' hostilité aux OGM survit-elle à des produits attractifs?
Kassardjian, Elsa
;
Robin, Stéphane
;
Ruffieux, Bernard
- In:
Revue française d'économie : RFE
26
(
2012
)
3
,
pp. 121-150
Persistent link: https://www.econbiz.de/10009541332
Saved in:
3
South African consumers' opinions and beliefs regarding the health benefits of soy and soy products
Bosman, Magdalena J. C.
;
Ellis, Susanna M.
;
Jerling, …
- In:
International journal of consumer studies
35
(
2011
)
4
,
pp. 430-440
Persistent link: https://www.econbiz.de/10009242130
Saved in:
4
Whose street is it anyway? : visual ethnography and self-reflection
Rabikowska, Marta
- In:
Qualitative market research : an international journal
13
(
2010
)
1
,
pp. 58-83
Persistent link: https://www.econbiz.de/10003940038
Saved in:
5
Insincere flattery actually works : a dual attitudes perspective
Chan, Elaine
;
Sengupta, Jaideep
- In:
Journal of marketing research : JMR
47
(
2010
)
1
,
pp. 122-133
Persistent link: https://www.econbiz.de/10003947450
Saved in:
6
Asymmetric social interactions in physician prescription behavior : the role of opinion leaders
Nair, Harikesh
;
Manchanda, Puneet
;
Bhatia, Tulikaa
- In:
Journal of marketing research : JMR
47
(
2010
)
5
,
pp. 883-895
Persistent link: https://www.econbiz.de/10008666385
Saved in:
7
A verbal rating scale to measure Japanese consumers' perceptions of product quality
Bartikowski, Boris
;
Kamei, Katsuyuki
;
Chandon, Jean-Luis
- In:
Asia Pacific journal of marketing and logistics
22
(
2010
)
2
,
pp. 179-195
Persistent link: https://www.econbiz.de/10003977190
Saved in:
8
Why do people read reviews posted on consumer-opinion portals?
Burton, Jamie
;
Khammash, Marwan
- In:
Journal of marketing management : MM
26
(
2010
)
3/4
,
pp. 230-255
Persistent link: https://www.econbiz.de/10003984928
Saved in:
9
Understanding what concerns consumers : a semantic approach to product feature extraction from consumer reviews
Wei, Chih-Ping
;
Chen, Yen-Ming
;
Yang, Chin-Sheng
;
Ang, …
- In:
Information systems and e-business management : ISeB
8
(
2010
)
2
,
pp. 149-167
Persistent link: https://www.econbiz.de/10003958711
Saved in:
10
The endorser's persuasiveness on the purchase intention of high-involvement products : a comparison between a newly launched product and a mature one
Cho, Vincent
- In:
Journal of global marketing
23
(
2010
)
3
,
pp. 226-242
Persistent link: https://www.econbiz.de/10008652530
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