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~subject:"Konsumentenverhalten"
~type_genre:"Aufsatz im Buch"
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Behavioural sports economics : a research companion
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Contemporary research in sports economics : proceedings of the 5th ESEA Conference
1
Enhancing knowledge development in marketing ; Vol. 21
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Motivational factors that influence the intention to watch a spectator sports product : the case of the National Women's Soccer League
Mereu, Sebastiano
- In:
The role of brands in an era of over-information
,
(pp. 98-122)
.
2023
Persistent link: https://www.econbiz.de/10014365833
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2
A study on twitter sentiment analysis in Tokyo 2020 Olympic
Veerasamy, Senthil
;
Goswami, Susobhan
- In:
Smart analytics, artificial intelligence and …
,
(pp. 233-242)
.
2023
Persistent link: https://www.econbiz.de/10014321522
Saved in:
3
Reference-dependent preferences, outcome uncertainty, and sports fan behavior : a review of the literature
Collins, Clay
;
Humphreys, Brad R.
- In:
Behavioural sports economics : a research companion
,
(pp. 243-263)
.
2022
Persistent link: https://www.econbiz.de/10013468478
Saved in:
4
Moving toward behavioral stadium attendance demand research : first lessons learned from exploring football spectator no-show behavior in Europe
Schreyer, Dominik
- In:
Behavioural sports economics : a research companion
,
(pp. 264-285)
.
2022
Persistent link: https://www.econbiz.de/10013468479
Saved in:
5
Motivations of active sport consumption among the Hungarian population
Németh, Péter
;
Hegedüs, Réka
;
Csóka, László
; …
-
2020
Persistent link: https://www.econbiz.de/10012601638
Saved in:
6
Driving first-time and repeat spectators to cultural events
Del Chiappa, Giacomo
;
Melis, Giuseppe
;
Atzeni, Marcello
- In:
Co-creation and well-being in tourism
,
(pp. 47-59)
.
2017
Persistent link: https://www.econbiz.de/10012208353
Saved in:
7
Foreign players, competitive balance, and fan demand in the Korean Basketball League
Joo, Hailey Hayeon
;
Oh, Taeyeon
- In:
The sports business in the Pacific Rim : economics and …
,
(pp. 43-57)
.
2015
Persistent link: https://www.econbiz.de/10011515347
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8
Analysis of event visitors' expenditure patterns : the case of three Fis Ski Jumping World Cup events 2013
Kwiatkowski, Grzegorz
;
Oklevik, Ove
- In:
Contemporary research in sports economics : proceedings …
,
(pp. 269-292)
.
2014
Persistent link: https://www.econbiz.de/10010425654
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9
The transfer from a major sport event to a sponsoring brand : vision of the sport tourist
Aragonés-Jericó, Cristina
- In:
Strategies in sports marketing : technologies and …
,
(pp. 255-277)
.
2014
Persistent link: https://www.econbiz.de/10010362961
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10
The mediator of disconfirmation on satisfaction and consumer intentions : practical application effect in a sporting event
Dos Santos, Manuel Alonso
;
Baeza, Steve
;
Montoro Ríos, …
- In:
Strategies in sports marketing : technologies and …
,
(pp. 146-155)
.
2014
Persistent link: https://www.econbiz.de/10010362971
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