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~subject:"Kreativität"
~subject:"Qualifikation"
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Search: subject_exact:"Werbeberufe"
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Journal of communication management : an international journal
2
Breaking new ground in theory and practice
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Soziale Ungleichheit, kulturelle Unterschiede ; Teilbd. 1
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The journal of brand management : an international journal
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ECONIS (ZBW)
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Communication executives in a changing world : legitimacy beyond organizational borders
Johansson, Catrin
;
Ottestig, Ann T.
- In:
Journal of communication management : an international …
15
(
2011
)
2
,
pp. 144-164
Persistent link: https://www.econbiz.de/10009127081
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2
Assessing the quality of self-reported measures and the reliability of empirical findings : exploring creativity differences across worldwide agency creatives and managers
Sasser, Sheila
;
Koslow, Scott
;
Kilgour, Mark
- In:
Breaking new ground in theory and practice
,
(pp. 361-373)
.
2011
Persistent link: https://www.econbiz.de/10009381000
Saved in:
3
Communicative leadership
Hamrefors, Sven
- In:
Journal of communication management : an international …
14
(
2010
)
2
,
pp. 141-152
Persistent link: https://www.econbiz.de/10003979119
Saved in:
4
Advertising creatives and brand personality: a grounded theory perspective
Blythe, Jim
- In:
The journal of brand management : an international journal
14
(
2006/07
)
4
,
pp. 284-294
Persistent link: https://www.econbiz.de/10003469680
Saved in:
5
Kreativsein als Subjektideal und Lebensentwurf : zum Wandel beruflicher Integration im neuen Kapitalismus - das Beispiel der Werbeberufe
Koppetsch, Cornelia
-
2006
Persistent link: https://www.econbiz.de/10003398869
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