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~subject:"Management-Informationssystem"
~subject:"Marketing management"
~type_genre:"Lehrbuch"
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Management-Informationssystem
Marketing management
Wissensmanagement
87
Theorie
74
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74
Knowledge management
72
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33
Strategisches Management
29
Unternehmen
26
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23
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23
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21
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19
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18
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Betriebliches Informationssystem
17
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Organisatorischer Wandel
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Donnelly, James H.
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2
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1
Balasubramanian, Sridhar
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Edgar, David
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1
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1
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1
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Lusti, Markus
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Lyberger, Mark R.
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1
Managing and using information systems : a strategic approach
Pearlson, Keri
;
Saunders, Carol S.
;
Galletta, Dennis
-
2020
-
Seventh edition
knowledge
to make them MIS experts. It is not intended to be a source of discussion of any particular technology. This text is …
Persistent link: https://www.econbiz.de/10012103117
Saved in:
2
Marketing
management
:
knowledge
and skills
Peter, Jerome Paul
;
Donnelly, James H.
-
2013
-
11. ed., internat. student ed.
Persistent link: https://www.econbiz.de/10009678469
Saved in:
3
Marketing
management
:
knowledge
and skills
Peter, Jerome Paul
;
Donnelly, James H.
-
2011
-
10. ed.
Persistent link: https://www.econbiz.de/10008669176
Saved in:
4
Strategic
management
of information systems
Pearlson, Keri
;
Saunders, Carol S.
-
2013
-
5th ed., international student version
Persistent link: https://www.econbiz.de/10009671085
Saved in:
5
Marketing
management
:
knowledge
and skills
Peter, Jerome Paul
;
Donnelly, James H.
-
2009
-
9. ed., internat. student ed.
Persistent link: https://www.econbiz.de/10003734238
Saved in:
6
Marketing
management
:
knowledge
and skills
Peter, Jerome Paul
;
Donnelly, James H.
-
2007
-
8. ed.
Persistent link: https://www.econbiz.de/10003349984
Saved in:
7
Marketing
management
:
knowledge
and skills
Peter, Jerome Paul
;
Donnelly, James H.
-
2007
-
8. ed.
Persistent link: https://www.econbiz.de/10003189613
Saved in:
8
Managing and using information systems : a strategic approach
Pearlson, Keri
;
Saunders, Carol S.
-
2006
-
3. ed.
Persistent link: https://www.econbiz.de/10003115237
Saved in:
9
Strategic information
management
: challenges and strategies in managing information systems
Galliers, Robert
(
ed.
);
Leidner, Dorothy E.
(
contributor
)
-
2009
-
4. ed.
Persistent link: https://www.econbiz.de/10003779319
Saved in:
10
The knowing organization : how organizations use information to construct meaning, create
knowledge
, and make decisions
Choo, Chun W.
-
2006
-
2. ed.
Persistent link: https://www.econbiz.de/10002641793
Saved in:
1
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