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~subject:"Marketingmanagement"
~subject:"Übernahme"
~type_genre:"Reprint"
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Marketingmanagement
Übernahme
Theorie
343
Theory
342
USA
320
United States
320
Strategisches Management
268
Strategic management
267
Welt
136
World
136
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Organisatorischer Wandel
133
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117
Business ethics
111
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111
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95
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86
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84
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83
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Interkulturelles Management
80
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Managers
77
Learning organization
75
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75
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74
Competitive strategy
69
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69
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Reprint
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15,521
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15,521
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4,060
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4,060
Graue Literatur
3,466
Non-commercial literature
3,466
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2,496
Arbeitspapier
2,461
Hochschulschrift
2,143
Thesis
1,792
Collection of articles of several authors
1,016
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1,016
Lehrbuch
788
Bibliografie enthalten
735
Bibliography included
735
Case study
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Fallstudie
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Konferenzschrift
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Ratgeber
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Mehrbändiges Werk
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English
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Keller, Kevin Lane
5
Krug, Jeffrey A.
5
Varadarajan, P. Rajan
4
Grönroos, Christian
3
Jaworski, Bernard J.
3
Piercy, Nigel
3
Wright, Mike
3
Aaker, David A.
2
Baker, H. Kent
2
Brownlie, Douglas
2
Greenley, Gordon E.
2
Harris, Lloyd C.
2
Hooley, Graham J.
2
Jacobs, Laurence W.
2
Jemison, David B.
2
Kogut, Bruce
2
MacInnis, Deborah J.
2
Manne, Henry G.
2
Menon, Anil
2
Pablo, Amy L.
2
Park, C. Whan
2
Porter, Michael E.
2
Roll, Richard
2
Samli, A. Coskun
2
Shapiro, Benson P.
2
Shill, Walt
2
Singh, Harbir
2
Sitkin, Sim B.
2
Webster, Frederick E.
2
Wills, James R.
2
Yadav, Manjit S.
2
Abell, Derek F.
1
Acito, Frank
1
Aiello, Robert J.
1
Akaah, Ishmael P.
1
Amess, Kevin
1
Anderson, Carl R.
1
Anderson, Erin
1
Anderson, Paul F.
1
Arend, Richard J.
1
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Harvard Graduate School of Business Administration
3
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Mergers and acquisitions
17
Integration, governance and performance
16
The merger and acquisition process
16
Marketing strategy processes and tools
11
Measuring and managing brands
10
Marketing strategy organization and implementation
9
Marketing strategy's conceptual foundations : market orientation, the cornerstone of strategic marketing thought
9
The impact of theory on representations of the consumer and the marketing organisation
7
International marketing ; Vol. 1
5
Marketing-mix strategies - product strategy and promotion strategy
5
The evolution of integrated marketing communications : the customer-driven marketplace
5
Classics in corporate law and economics ; Vol. 2
4
International marketing ; Vol. 3
4
Major theoretical debates and contemporary issues in marketing theory
4
The evolution of nonprofit marketing
4
Evolving and emerging issues in marketing strategy
3
International marketing ; Vol. 2
3
Private equity and management buy-outs
3
Sage library in business & management
3
The evolution of brands : from signals of quality to storehouses of trust
3
The nature and scope of marketing research
3
Brand management ; Vol. 1
2
History of marketing thought ; Volume 3
2
Ideas with impact
2
Key debates and contemporary issues in nonprofit marketing
2
Michael Porter ; Vol. 1
2
Michael Porter ; Vol. 4
2
Relational and functional integration
2
Small business and entrepreneurship ; Vol. 4
2
Strategic sales and strategic marketing
2
Strategy, structure and leadership
2
The Harvard business review paperback series
2
The international library of critical writings in financial economics
2
An Elgar reference collection
1
An Elgar research collection
1
Boards and directors
1
Brand management ; Vol. 2
1
Brand management ; Vol. 3
1
Business economics
1
Corporate brand and corporate reputation
1
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ECONIS (ZBW)
192
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1
The cognitive and behavioural dimensions of organizational learning in a merger : an empirical study
Leroy, Frédéric
;
Ramanantsoa, Bernard
-
2008
Persistent link: https://www.econbiz.de/10003798081
Saved in:
2
Marketing
management
and policy
Malhotra, Naresh K.
-
2011
Persistent link: https://www.econbiz.de/10009299919
Saved in:
3
Strategic brand concept-image
management
Park, C. Whan
;
Jaworski, Bernard J.
;
MacInnis, Deborah J.
-
2010
Persistent link: https://www.econbiz.de/10003924111
Saved in:
4
The powerful triangle of marketing data, managerial judgment, and marketing
management
support systems
Bruggen, Gerrit H. van
;
Smidts, Ale
;
Wierenga, Berend
-
2009
Persistent link: https://www.econbiz.de/10003794177
Saved in:
5
The role of research in marketing
management
Roberts, Harry V.
-
2009
Persistent link: https://www.econbiz.de/10003794189
Saved in:
6
Creative strategy : a
management
perspective
Frazer, Charles F.
-
2009
Persistent link: https://www.econbiz.de/10003836354
Saved in:
7
Strategic brand concept-image
management
Park, C. Whan
;
Jaworski, Bernard J.
;
MacInnis, Deborah J.
-
2009
Persistent link: https://www.econbiz.de/10003784829
Saved in:
8
Information sharing, price negotiation and
management
buy-outs of private family-owned firms
Scholes, M. Louise
;
Wright, Mike
;
Westhead, Paul
; …
- In:
Private equity and management buy-outs
,
(pp. 174-206)
.
2008
Persistent link: https://www.econbiz.de/10003747083
Saved in:
9
Post-privatization effects of
management
and employee buy-outs
Wright, Mike
;
Buck, Trevor
;
Filatotchev, Igor
- In:
Private equity and management buy-outs
,
(pp. 306-348)
.
2008
Persistent link: https://www.econbiz.de/10003747092
Saved in:
10
Research notes and communications
management
objectives in mergers and acquisitions
Walter, Gordon A.
;
Barney, Jay B.
-
2008
Persistent link: https://www.econbiz.de/10003749489
Saved in:
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