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~subject:"Multinationales Unternehmen"
~subject:"Werbung"
~type_genre:"Aufsatz im Buch"
~type_genre:"Case study"
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ECONIS (ZBW)
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1
Natura - the international expansion of Brazilian cosmetics leader Natura : in search of a European scent
Dornelas, Bettysa
;
Esteves, Felipe
;
Carneiro, Jorge …
- In:
The challenge of BRIC multinationals
,
(pp. 317-347)
.
2017
Persistent link: https://www.econbiz.de/10011583731
Saved in:
2
CSR-Politik in der Pflegeproduktbranche : ein Erfolgsbeispiel
Brinkmann, Mara
- In:
CSR und Produktmanagement : langfristige …
,
(pp. 161-179)
.
2015
Persistent link: https://www.econbiz.de/10011290674
Saved in:
3
Beauty competition in Central America : Zermat vs Avon
Daniels, John Day
;
Ganitsky, Joseph
- In:
Multinationals in Latin America : case studies
,
(pp. 20-33)
.
2014
Persistent link: https://www.econbiz.de/10011707214
Saved in:
4
The growth opportunity that lies next door
Jones, Geoffrey
- In:
Harvard business review : HBR
90
(
2012
)
7/8
,
pp. 141-145
Persistent link: https://www.econbiz.de/10009568112
Saved in:
5
Der große Sprung in die Konzernzentrale
Nohria, Nitin
- In:
Harvard-Business-Manager : das Wissen der Besten
31
(
2009
)
3
,
pp. 24-30
Persistent link: https://www.econbiz.de/10003806497
Saved in:
6
Sticking to core values : the case of The Body Shop
Ven, Bert van de
;
Nijhof, André
;
Jeurissen, Ronald
- In:
Corporate social responsibility : a case study approach
,
(pp. 59-78)
.
2009
Persistent link: https://www.econbiz.de/10003879719
Saved in:
7
From regional star to global leader
Nohria, Nitin
- In:
Harvard business review : HBR
87
(
2009
)
1
,
pp. 33-36
Persistent link: https://www.econbiz.de/10003817644
Saved in:
8
Avon in Brazil : direct selling and economic empowerment
Cha, Helen
;
Cline, Polly
;
Liu, Lilly
;
Meek, Carrie
; …
- In:
Global corporate citizenship
,
(pp. 89-96)
.
2007
Persistent link: https://www.econbiz.de/10003547359
Saved in:
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