//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"New product development"
~subject:"Preismanagement"
~subject:"Produktpolitik"
~type_genre:"Case study"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Produktmanagement"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
New product development
Preismanagement
Produktpolitik
Produktmanagement
62
Product management
59
Deutschland
18
Germany
18
Innovation management
9
Innovationsmanagement
9
Produktentwicklung
8
Theorie
8
Theory
8
USA
8
United States
8
Marketing management
7
Marketingmanagement
7
Brand management
6
Innovation
6
Markenführung
6
Strategic management
6
Strategisches Management
6
Consumer behaviour
5
Konsumentenverhalten
5
Pharmaceutical industry
5
Pharmaindustrie
5
Portfolio selection
5
Portfolio-Management
5
Produktlebenszyklus
5
Customer integration
4
KMU
4
Kundenintegration
4
Product life cycle
4
SME
4
Automotive industry
3
Beziehungsmarketing
3
Bundling strategy
3
Decision
3
Entscheidung
3
Kfz-Industrie
3
Leistungsbündel
3
Product differentiation
3
more ...
less ...
Online availability
All
Free
1
Type of publication
All
Book / Working Paper
6
Article
3
Type of publication (narrower categories)
All
Case study
Article in journal
107
Aufsatz in Zeitschrift
107
Graue Literatur
37
Non-commercial literature
37
Hochschulschrift
29
Thesis
24
Arbeitspapier
20
Working Paper
20
Collection of articles of several authors
19
Sammelwerk
19
Aufsatz im Buch
18
Book section
18
Lehrbuch
16
Textbook
14
Aufsatzsammlung
11
Fallstudie
9
Ratgeber
7
Guidebook
6
Bibliografie enthalten
3
Bibliography included
3
Handbook
2
Handbuch
2
Accompanied by computer file
1
Collection of articles written by one author
1
Conference proceedings
1
Einführung
1
Elektronischer Datenträger als Beilage
1
Forschungsbericht
1
Glossar enthalten
1
Glossary included
1
Konferenzschrift
1
Sammlung
1
more ...
less ...
Language
All
German
5
English
4
Author
All
Afuah, Allan
1
Gbadamosi, Ayantunji
1
Gleich, Ronald
1
Hess, Thomas
1
Hirschl, Bernd
1
Hong, Paul
1
Kang, Jina
1
Kleissl, Jakob
1
Köhler, Lutz
1
Moon, Gyewan
1
Niederländer, Frank
1
Park, Young Won
1
Rubik, Frieder
1
Ruhe, Günther
1
Schmahl, Christian M.
1
Simshäuser, Ulla
1
more ...
less ...
Published in...
All
An Auerbach book
1
Arbeitsbericht des Instituts für Wirtschaftsinformatik und Neue Medien
1
Entrepreneurship marketing : principles and practice of SME marketing
1
Informationsmanagement in Wissenschaft und Praxis
1
International journal of technology management : IJTM
1
R & D management
1
Schriftenreihe des IÖW
1
TCW Wissenschaft und Praxis
1
mir-Edition
1
more ...
less ...
Source
All
ECONIS (ZBW)
9
Showing
1
-
9
of
9
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Implementation of product strategy with differentiated standards
Park, Young Won
;
Hong, Paul
;
Moon, Gyewan
- In:
International journal of technology management : IJTM
57
(
2012
)
1/2/3
,
pp. 166-184
Persistent link: https://www.econbiz.de/10009488100
Saved in:
2
Managing products in SMEs : a customer-oriented perspective
Gbadamosi, Ayantunji
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 108-126)
.
2011
Persistent link: https://www.econbiz.de/10008822547
Saved in:
3
Organisation der Produktentwicklung bei WEKA MEDIA
Köhler, Lutz
;
Hess, Thomas
-
2002
Persistent link: https://www.econbiz.de/10009564070
Saved in:
4
Profiting from innovations : the role of new game strategies in the case of Lipitor of the US pharmaceutical industry
Kang, Jina
;
Afuah, Allan
- In:
R & D management
40
(
2010
)
2
,
pp. 124-137
Persistent link: https://www.econbiz.de/10003946063
Saved in:
5
Product release planning : methods, tools and applications
Ruhe, Günther
-
2010
Persistent link: https://www.econbiz.de/10003760899
Saved in:
6
Produktportfoliomanagement
Schmahl, Christian M.
(
contributor
); …
-
2009
Persistent link: https://www.econbiz.de/10003872620
Saved in:
7
Integrierte Produktpolitik als umweltpolitische Gestaltungsaufgabe und neue Herausforderung für die Nachhaltigkeitskommunikation : Kooperationsansätze für Nachhaltigen Konsum am Fa...
Hirschl, Bernd
;
Rubik, Frieder
;
Simshäuser, Ulla
-
2005
Persistent link: https://www.econbiz.de/10014011416
Saved in:
8
Gestaltung von Produktordnungssystemen : Methoden zur Schaffung marktgerechter Produktprogramme
Kleissl, Jakob
-
2004
-
1. Aufl.
Persistent link: https://www.econbiz.de/10002871406
Saved in:
9
Dynamik in der internationalen Produktpolitik von Automobilherstellern
Niederländer, Frank
-
2000
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001511112
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->